Key Information

Full-time

3-4 Years

Typical Offer

BBC (112 UCAS Tariff points from a minimum of 3 A levels)

Campus

Brayford Pool

Validation Status

Validated

Fees

View

UCAS Code

N820

Course Code

TOUEMNUB

Key Information

Full-time

3-4 Years

Typical Offer

BBC (112 UCAS Tariff points from a minimum of 3 A levels)

Campus

Brayford Pool

Validation Status

Validated

Fees

View

UCAS Code

N820

Course Code

TOUEMNUB

BSc (Hons) Events Management BSc (Hons) Events Management

One-year work placements are available as part of this degree, enabling students to gain real-world experience.

Key Information

Full-time

3-4 Years

Typical Offer

BBC (112 UCAS Tariff points from a minimum of 3 A levels)

Campus

Brayford Pool

Validation Status

Validated

Fees

View

UCAS Code

N820

Course Code

TOUEMNUB

Key Information

Full-time

3-4 Years

Typical Offer

BBC (112 UCAS Tariff points from a minimum of 3 A levels)

Campus

Brayford Pool

Validation Status

Validated

Fees

View

UCAS Code

N820

Course Code

TOUEMNUB

Leon Davis - Programme Leader

Leon Davis - Programme Leader

Leon is a Senior Lecturer and the Programme Leader for the BSc (Hons) Events Management degree at Lincoln. He joined the University of Lincoln in 2018, having previously lectured at Leeds Beckett University, the University of Northampton, and Bishop Grosseteste University on the undergraduate and postgraduate Sports Business Management and Events Management programmes. Prior to this, Leon taught Sport in FE colleges and spent two years working in the health and fitness industry. Leon’s research areas are focused around sports management, fan engagement, event participation, and consumer culture.

School Staff List

Welcome to BSc (Hons) Events Management

Successful events breed brand loyalty, customer satisfaction, and repeat business, and this degree aims to help aspiring professionals understand the theory behind them.

This Events Management programme at Lincoln takes a cross disciplinary approach that gives students the opportunity to gain an understanding of events in a physical, social, and cultural context. The course provides students with opportunities to undertake live projects and work placements to gain practical hands-on event experience.

Welcome to BSc (Hons) Events Management

Successful events breed brand loyalty, customer satisfaction, and repeat business, and this degree aims to help aspiring professionals understand the theory behind them.

The Events Management programme at Lincoln takes a cross disciplinary approach that gives students the opportunity to gain an understanding of events in a physical, social, and cultural context. Students have the chance to participate in live projects and undertake work placements to gain practical hands-on event experience.

How You Study

In the first year, the degree introduces the broad subject areas that feed into the organisation and management of events. These include advertising, the experience economy, and marketing.

The second year focuses more closely on specific events practices, and students can organise and host an assessed event. Students have the opportunity to focus more closely on events themselves, and modules can include Research Methods for Tourism and Events, Managing the Environment for Tourism and Events, and Understanding the Visitor Experience.

During their second year, students also have the option of studying abroad for two terms at one of the University’s partner institutions. Those who choose to do so are responsible for covering any travel, accommodation, and general living costs.

The final year of this course allows students to develop their knowledge further, and requires them to write a dissertation or take part in a live consultancy project.

Students may be able to take part in optional study visits throughout the course to events such as exhibitions. Those who choose to attend can expect to pay between £20 and £40 per visit. Students who select the optional third-year module Crisis and Disaster Management can choose to travel to Sri Lanka as part of a study visit. The cost of this trip is approximately £900, which students can pay in instalments, plus food costs. Students are responsible for their subsistence costs on this visit, which is not assessed.

Teaching methods include lectures, seminars, workshops, demonstrations, guest speakers, virtual classrooms, online learning platforms, flipped-classrooms, blended learning, field-trips, and game-based learning.

Studying a Modern Language

This course also includes the option to develop language skills at no extra cost with opportunities to study French, German, Business English, Spanish, or Mandarin Chinese.

What You Need to Know

We want you to have all the information you need to make an informed decision on where and what you want to study. To help you choose the course that’s right for you, we aim to bring to your attention all the important information you may need. Our What You Need to Know page offers detailed information on key areas including contact hours, assessment, optional modules, and additional costs.

Find out More

How You Study

In the first year, the degree introduces the broad subject areas that feed into the organisation and management of events. These include advertising, the experience economy, and marketing.

The second year focuses more closely on specific events practices and gives students the chance to put their learning into action by hosting an assessed event. Students can look at events themselves in more detail, with modules such as Project Management for Events, and Events Management,

During their second year, students have the option of studying abroad for two terms at one of the University’s partner institutions. Those who choose to do so are responsible for covering any travel, accommodation, and general living costs.

The final year of this course enables students to develop their knowledge further, and requires them to write a dissertation or take part in a live consultancy project.

Students may be able to take part in optional study visits throughout the course to events such as exhibitions. Those who choose to attend can expect to pay between £20 and £40 per visit. Students who select the optional third-year module Crisis and Disaster Management can choose to travel to Sri Lanka as part of a study visit. The cost of this trip is approximately £900, which students can pay in instalments, plus food costs. Students are responsible for their subsistence costs on this visit, which is not assessed.

Teaching methods include lectures, seminars, workshops, demonstrations, guest speakers, virtual classrooms, online learning platforms, flipped-classrooms, blended learning, field-trips, and game-based learning.

Studying a Modern Language

Students on this course have the option to develop language skills at no extra cost with opportunities to study French, German, Italian, Spanish, or Mandarin Chines. A Business English option is also available.

What You Need to Know

We want you to have all the information you need to make an informed decision on where and what you want to study. To help you choose the course that’s right for you, we aim to bring to your attention all the important information you may need. Our What You Need to Know page offers detailed information on key areas including contact hours, assessment, optional modules, and additional costs.

Find out More

An Introduction to Your Modules

Module Overview

Students are introduced to the history and context regarding event management before moving on to study some specific and contemporary elements of event management. Key focus topics within this module have been chosen as a direct relation to analysing, organising and managing successful events in relation to changing political and social contexts.

Module Overview

This module is designed to provide an introduction to basic business finance for non-specialist students. The module explores the essential elements of business finance, which are required for a career in business, in any discipline.

Module Overview

This module aims to introduce students to the tools of analysis required to research the supply of and demand for events within given geographical contexts. It provides students with the opportunity to explore ways to collect, manage, analyse and interpret data, in order to follow the research process from start to finish. Students can develop and employ information technology skills to map, graph and interrogate secondary data from published sources and primary data.

Module Overview

This module is designed to provide an introduction to the theory and practice of marketing. Students will have the chance to examine the key concepts and issues of marketing.

Module Overview

With mobility, globalisation and technological advances shaping the landscape of the events and tourism industry, this module focuses on the relationship between places of residence and places of consumption (real and virtual) as well as the means of transportation between them. In this module, we will discuss a range of theories, such as the experience economy and the network society, and use case studies to illustrate how these theoretical concepts work in practice. We will explore the role of place in the experience economy; the process of transformation of places into destinations and venues; the movement of people and the reasons behind these movements; the interlinking between tourism and events; and the activities undertaken at destinations and venues. The key trends in the global geography of tourism and events, both contemporary and forecast for the future, will be identified.

Module Overview

The more we understand about how people communicate, the better position we shall be in to manage our organisation’s messages. When quality and price are evenly matched within a sector, the advertising campaign might be the very thing that differentiates a product or brand from the competitor’s. This module encourages students to understand a range of core communication models and theories, in order for them to be able to analyse the likely impact of media messages on target audiences.

Module Overview

This module is intended for students who are interested in understanding the way people work, as individuals and as group members in firms. The module explores essential topics in a clear, concise and informative manner, aiming to introduce students to the interpersonal perceptual processes in a work environment; the key behavioural factors determining effective and ineffective groups; the usefulness of theories on leadership/management styles; and the difficulties in implementing change in organisations.

Module Overview

Human Resource Management in the Visitor Economy examines the nature of work in the service industries. The nature of the service relationship is examined critically as being essential to the successful growth of organisations in the service industry and it is therefore necessary to understand the specific requirements for effective human resource management. The module will also seek to engage students in critical debate about the implications of sustainability in employment as part of the commitment to the Principles of Responsible Management Education (PRME).

Module Overview

Understanding project management processes and the acquisition of project management skills is essential for events managers. All events can be considered as time limited (if often recurring) projects which have to be managed to a successful conclusion, which relies on complex and important decisions being made through phases of planning, monitoring and controlling. The module focuses on the issues of planning, organisational, procedural, systematic and financial management in order to create a project management structure for a modern event context.

Module Overview

The module is designed to equip students with the understanding and skills to help them deal with the financial issues they will face in whatever business discipline they eventually practise. Issues include the use of budgeting as a motivational tool and the potential benefits of participation in the planning process. Using variance analysis, we will consider how deviations from plan may be identified and explained, and how this may in turn be used to enhance future planning and performance.

Module Overview

The aim of this module is to enable students to communicate successfully in the international business world. The module focuses on a range of business skills that can be applied in a global context,as well as the skills and themes associated with working in a foreign country or dealing with international businesses. The module places an emphasis on independent study. The module aims to strengthen and consolidate existing communicative competence and introduce new skills. Students can learn persuading, influencing, negotiating, and problem solving skills. There is the opportunity to develop a broad critical understanding of cultural issues and their impact on businesses.

Module Overview

This module is designed to equip students with the knowledge and skills to understand what buyer behaviour is, why it is important for marketers and organisations; and how to initiate customer research activities to explore the increasing complexity of customer behaviour. The focus will be primary on consumer behaviour, but in addition important attention will be paid to business and organisational buyer behaviour.

Module Overview

The basis of this module is that students work in groups to undertake a ‘live’ project, with a particular critical focus, for a tourism/events/sports local employer as client. Students are encouraged to think of themselves as graduate trainees, who under the direction of their tutor as a consultancy project director, undertake research, evaluate and synthesise the information acquired, and present it to their client with recommendations. This process will enable students to gain insights into the internal and external environments in which organisations operate, and put into practice some of the frameworks acquired in the degree programme to date as a response to a client brief.

Module Overview

This module is designed for students who are thinking of a career in the international arena. It will be of use to anyone interested in working in multinationals or those interested in understanding how business is conducted across different cultures

Module Overview

This module provides an insight into the strategic management of events of all sizes and types. The module provides a framework of the event planning process, using short and long-term strategies and an overview of operational strategies. Students are expected to organise an event of their own in this module and all that it entails. The event is assessed from conception through to operation and evaluation.

Module Overview

The module is designed to equip students with understanding and skills to help them deal with the financial issues they will face in whatever business discipline they eventually practise or in whichever country. At its conclusion, students should have a solid understanding of the key elements of financial accounting and financial management that inform and affect the manager.

Module Overview

This module introduces students to the structure and legal frameworks within which the providers of tourism, events and sports services are permitted to operate. Management from the tourism, events and sports sector involve live interaction with a range of ‘stakeholders’: consumers, suppliers, performers, employees and regulatory agencies. It is therefore important therefore that managers and organisers have awareness and understanding of both substantive and procedural law in order that they are able to make an informed choice and can be held accountable for their 'real' world decisions.

Module Overview

Lincoln International Business School (LIBS) believes that an option to study overseas is a valuable educational opportunity for our students. The optional year is intended to: - enable students to benefit from studying similar subjects within a cross cultural environment, by exposing students to a wider academic and cultural experience; - facilitate reflexivity in learning and personal and professional development; - enhance their future employment opportunities by increasing their cultural and professional mobility. This module is optional for all taught on campus undergraduate students within Lincoln International Business School. Study Abroad is a year long module which enables students to spend time studying abroad at one of the University’s approved partner institutions. During the year spent abroad, students share classes with local students and study on a suite of locally-delivered taught modules which have been approved in advance by the University. As many partner institutions support internships it is anticipated that some students will elect to combine study (minimum one semester equivalent) with work and or a period of volunteering. Eligible students must have completed their second year of study to a satisfactory standard (normally with an average of a 2.2 or above, dependent upon partner requirements) standard and successfully completed the application process. Upon completion of the study period abroad, each student will be required to submit a portfolio including a reflection on the experience of living and studying in a different cultural environment and the skills acquired.

Module Overview

This module explores some of the environmental problems associated with tourism and events, and the methods and strategies for environmental protection and management that are relevant to the industries. The focus will be on the management of businesses and operations. This module aims to provide students with an overview of some of the practical methods available to the tourism and events industries to reduce the negative impacts on the environment, increase the chances of sustainability being achieved and raise awareness of the environmental issues specifically associated with the industries.

Module Overview

This module is designed to introduce students to a wide range of Operations Management topics that contribute to an understanding of organisations as systems seeking to remain viable and competitive within their environment.

Module Overview

This module aims to provide a solid foundation in the theory and best practice of project management, with the aim of developing the practical skills of how to plan, implement and control projects. The module provides students with the chance to develop an understanding of the system perspective on management and a practically oriented introduction to the nature and purpose of project management and its key functions (scope, time, cost, quality, risk).

Module Overview

This module is aimed at those students who have decided to take a year out of formal studies to gain accredited work experience and are registered on a degree programme with an accredited professional practice element. The Professional Practice Year aims to give students a continuous experience of full-time work within an organisation. It should be a three way co-operative activity between employer, student and University from which all parties benefit. Students can choose to pursue a variety of options including a placement year, a consultancy project or a work-based dissertation. Potential costs relating to this module are outlined in the Features tab.

Module Overview

This module provides students with an opportunity to develop a range of research skills, both quantitative and qualitative. It enables students to understand the nature of evidence in research as well as undertake their own independent research. In doing so, it aims to prepare students for their final year dissertation (or consultancy project) by giving them the chance to develop skills, ideas and confidence to undertake a major piece of primary research. The module also encourages students to evaluate research using the key concepts of reliability and validity.

Module Overview

This exchange programme is an optional requirement for the award of the BA (Hons) International Business Management, BA (Hons) International Tourism Management and BSc (Hons) Events Management. The study placement takes place in terms 2 and 3 of the second year. During the period abroad students share classes with local students. The study placement can allow students to benefit from the opportunity to examine the nature of the business management, tourism and events businesses in their respective countries and to 'socialise' in another culture. Please note that students who choose to study abroad are required to pay any travel, accommodation and general living expenses.

Module Overview

This module introduces the differing models of sponsorship and how these can be adapted to suit a variety of corporate settings. Students will be expected to take full advantage of module visits and incorporate these experiences into academic research and writing. Corporation visits will be amalgamated with lectures and seminars relating to endorsements, ambush marketing and the relationship between sponsorship and corporate hospitality.

Module Overview

This module explores the nature of the consumer experience of presence at an event, or of participation in a holiday, which is in essence identical: it is an experiential pleasure. The module offers an introduction to the current understandings of how people ingest, and make sense of, these pleasures. The consumption experience of an event or a holiday is a privileged experience, in comparison with other objects of consumption. The event or holiday is anticipated, for weeks and perhaps years; the consumption experience is photographed and recorded; and remembered post-hoc. For this reason, it is important that students, prior to their final year, are offered an understanding of these special acts of consumption.

Module Overview

The module provides students with an understanding of the theory and practice of strategy and enterprise in a range of settings and contexts aligned with events, tourism and sport management. The module will encourage students to think conceptually and critically about the process of strategy formulation and implementation and to consider how the decision making process influences the direction of both start-up and established organisations. Focused on the discrete market sectors of events, tourism and sport, strategic analysis and enterprise go hand in hand in seeking to attain competitive advantage. Providing a range of frameworks, tools and techniques to critically evaluate success and influence decision making within the distinctive contexts of events, tourism and sport management.

Module Overview

Sustainability and responsible management are key concepts for businesses and events organisers. Events managers have usually focused on the experiential aspects of events, and whilst they should be engaging and ‘fun’, increasingly we need to consider the wider impacts events have on the environment. This module provides students with an opportunity to explore the nature of sustainable and responsible management, with the aim of helping to develop a critical understanding of the key issues and ideas underpinning this important shift in event management practice. International case studies of different kinds events can be analysed to identify best practice and understand how events can sometimes fall short of expectations.

Module Overview

Events are multidimensional in nature, involving a range of stakeholders. This complicates evaluation as the ‘success’ of the event is viewed differently by different groups of stakeholders. Events can be evaluated from the perspective of the ‘business’ and/or the customer, but increasingly events organisers have to be able to justify events in a wider economic, environmental, socio-cultural and political contexts. This module is designed to provide students with an opportunity to develop the tools required to undertake and present critical event evaluation.

Module Overview

This module aims to enable students to gain a high-level communicate skills to communicate successfully in the international business world. The main aims are to strengthen and consolidate existing communicative competence and introduce new skills as appropriate, to apply communication skills to selected professional contexts, and to provide increasing opportunities for initiative, autonomy, and group work. The module aims to enable students to be able to communicate information effectively within international businesses to a diverse range of audiences, presenting an organisation and its services or products in the clearest possible way to consumers, clients and colleagues. Students can develop the skills to work successfully in a team and in a professional manner.

Module Overview

The Consultancy Project module provides the opportunity for students to work as Marketing/PR/Advertising consultants on a ‘live’ company project. The overriding goal is for students to experience real company problems first hand and to work in small groups to attempt to find information and ideas that offer meaningful solutions to the client company. Students will have the chance to apply knowledge gained from the degree programme in a real world environment.

Module Overview

This module addresses the implications of interruption to business and the issues and problems that may arise in connection with measures designed to counteract the effect of such interruption. Students are introduced to the underlying rationale for crisis management and business continuity initiatives both from a theoretical and professional perspective. The module examines the positioning of crisis management within an organisation’s overall strategic plan by reference to examples of good practice from organisations at home and abroad. Students can examine the role and function of effective crisis communication during times of crisis. Approaches to crisis management are evaluated and applied to a range of organisational case studies. The module also explores the relationship between crisis management and risk management which is seen as an inherent part of all businesses and which is further compounded by the uncertainties with the nature of product and consumer.

Module Overview

This module examines the dynamic relationship between technological change and the production and consumption of travel and event experiences. Specifically it focuses on trends and debates about digital technologies and what Ritzer (2010) labels ‘prosumption’; drawing on a practitioner and academic discourse. The starting point is a discussion of conceptual and theoretical debates associated with key authors, followed by a critical examination of the application of digital technologies in the fields of tourism and events.

Module Overview

This module examines the various scenaria that arise during the management of natural disasters. It enables students to examine different ‘disaster’ situations and competing approaches to disaster management intervention measures. The module aims to expose students to the anatomy of disaster and to reflect upon the best strategic practices for the management and control of disasters and emergencies. The module uses real case studies to demonstrate the importance of preparedness for disaster, and the need for effective recovery and rehabilitation measures. Students are introduced to the levels of command and the systems in place for any situation requiring major emergency or disaster management. The module also examines the position of relief workers and victims caught up in disaster. As such, this module analyses a range of strategic options in terms of theory and practice. The development of strategic thinking is relevant to both those interested in uniformed and non-uniformed public sector management. The module aims to increase students’ awareness of the nature and management of disasters, drawing on an interdisciplinary approach. It is designed to enable graduates to engage with and relate to disaster professionals with confidence and commitment.

Module Overview

This double module occupies a central role in the final year of the tourism and sports business management degrees. It provides the principal vehicle by which students can clearly illustrate their ability to synthesise the differing disciplinary approaches and theoretical perspectives they have studied over three years. It aims to provide students with the opportunity to demonstrate their competency as independent, reflective researchers.

† Some courses may offer optional modules. The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by staff availability.

An integral part of this programme is the option to learn a modern language as part of a series of optional modules in addition to those displayed above. Languages available include French, German, Spanish, Italian, Mandarin Chinese, and Business English Communications.

An Introduction to Your Modules

Module Overview

Students are introduced to the history and context regarding event management before moving on to study some specific and contemporary elements of event management. Key focus topics within this module have been chosen as a direct relation to analysing, organising and managing successful events in relation to changing political and social contexts.

Module Overview

This module is designed to provide an introduction to basic business finance for non-specialist students. The module explores the essential elements of business finance, which are required for a career in business, in any discipline.

Module Overview

This module aims to introduce students to the tools of analysis required to research the supply of and demand for events within given geographical contexts. It provides students with the opportunity to explore ways to collect, manage, analyse and interpret data, in order to follow the research process from start to finish. Students can develop and employ information technology skills to map, graph and interrogate secondary data from published sources and primary data.

Module Overview

This module is designed to provide an introduction to the theory and practice of marketing. Students will have the chance to examine the key concepts and issues of marketing.

Module Overview

With mobility, globalisation and technological advances shaping the landscape of the events and tourism industry, this module focuses on the relationship between places of residence and places of consumption (real and virtual) as well as the means of transportation between them. In this module, we will discuss a range of theories, such as the experience economy and the network society, and use case studies to illustrate how these theoretical concepts work in practice. We will explore the role of place in the experience economy; the process of transformation of places into destinations and venues; the movement of people and the reasons behind these movements; the interlinking between tourism and events; and the activities undertaken at destinations and venues. The key trends in the global geography of tourism and events, both contemporary and forecast for the future, will be identified.

Module Overview

The more we understand about how people communicate, the better position we shall be in to manage our organisation’s messages. When quality and price are evenly matched within a sector, the advertising campaign might be the very thing that differentiates a product or brand from the competitor’s. This module encourages students to understand a range of core communication models and theories, in order for them to be able to analyse the likely impact of media messages on target audiences.

Module Overview

This module is intended for students who are interested in understanding the way people work, as individuals and as group members in firms. The module explores essential topics in a clear, concise and informative manner, aiming to introduce students to the interpersonal perceptual processes in a work environment; the key behavioural factors determining effective and ineffective groups; the usefulness of theories on leadership/management styles; and the difficulties in implementing change in organisations.

Module Overview

Human Resource Management in the Visitor Economy examines the nature of work in the service industries. The nature of the service relationship is examined critically as being essential to the successful growth of organisations in the service industry and it is therefore necessary to understand the specific requirements for effective human resource management. The module will also seek to engage students in critical debate about the implications of sustainability in employment as part of the commitment to the Principles of Responsible Management Education (PRME).

Module Overview

Understanding project management processes and the acquisition of project management skills is essential for events managers. All events can be considered as time limited (if often recurring) projects which have to be managed to a successful conclusion, which relies on complex and important decisions being made through phases of planning, monitoring and controlling. The module focuses on the issues of planning, organisational, procedural, systematic and financial management in order to create a project management structure for a modern event context.

Module Overview

The module is designed to equip students with the understanding and skills to help them deal with the financial issues they will face in whatever business discipline they eventually practise. Issues include the use of budgeting as a motivational tool and the potential benefits of participation in the planning process. Using variance analysis, we will consider how deviations from plan may be identified and explained, and how this may in turn be used to enhance future planning and performance.

Module Overview

The aim of this module is to enable students to communicate successfully in the international business world. The module focuses on a range of business skills that can be applied in a global context,as well as the skills and themes associated with working in a foreign country or dealing with international businesses. The module places an emphasis on independent study. The module aims to strengthen and consolidate existing communicative competence and introduce new skills. Students can learn persuading, influencing, negotiating, and problem solving skills. There is the opportunity to develop a broad critical understanding of cultural issues and their impact on businesses.

Module Overview

This module is designed to equip students with the knowledge and skills to understand what buyer behaviour is, why it is important for marketers and organisations; and how to initiate customer research activities to explore the increasing complexity of customer behaviour. The focus will be primary on consumer behaviour, but in addition important attention will be paid to business and organisational buyer behaviour.

Module Overview

The basis of this module is that students work in groups to undertake a ‘live’ project, with a particular critical focus, for a tourism/events/sports local employer as client. Students are encouraged to think of themselves as graduate trainees, who under the direction of their tutor as a consultancy project director, undertake research, evaluate and synthesise the information acquired, and present it to their client with recommendations. This process will enable students to gain insights into the internal and external environments in which organisations operate, and put into practice some of the frameworks acquired in the degree programme to date as a response to a client brief.

Module Overview

This module is designed for students who are thinking of a career in the international arena. It will be of use to anyone interested in working in multinationals or those interested in understanding how business is conducted across different cultures

Module Overview

This module provides an insight into the strategic management of events of all sizes and types. The module provides a framework of the event planning process, using short and long-term strategies and an overview of operational strategies. Students are expected to organise an event of their own in this module and all that it entails. The event is assessed from conception through to operation and evaluation.

Module Overview

The module is designed to equip students with understanding and skills to help them deal with the financial issues they will face in whatever business discipline they eventually practise. At its conclusion, students should have a solid understanding of the key elements of financial accounting and financial management that inform and affect the manager.

Module Overview

This module introduces students to the structure and legal frameworks within which the providers of tourism, events and sports services are permitted to operate. Management from the tourism, events and sports sector involve live interaction with a range of ‘stakeholders’: consumers, suppliers, performers, employees and regulatory agencies. It is therefore important therefore that managers and organisers have awareness and understanding of both substantive and procedural law in order that they are able to make an informed choice and can be held accountable for their 'real' world decisions.

Module Overview

Lincoln International Business School (LIBS) believes that an option to study overseas is a valuable educational opportunity for our students. The optional year is intended to: - enable students to benefit from studying similar subjects within a cross cultural environment, by exposing students to a wider academic and cultural experience; - facilitate reflexivity in learning and personal and professional development; - enhance their future employment opportunities by increasing their cultural and professional mobility. This module is optional for all taught on campus undergraduate students within Lincoln International Business School. Study Abroad is a year long module which enables students to spend time studying abroad at one of the University’s approved partner institutions. During the year spent abroad, students share classes with local students and study on a suite of locally-delivered taught modules which have been approved in advance by the University. As many partner institutions support internships it is anticipated that some students will elect to combine study (minimum one semester equivalent) with work and or a period of volunteering. Eligible students must have completed their second year of study to a satisfactory standard (normally with an average of a 2.2 or above, dependent upon partner requirements) standard and successfully completed the application process. Upon completion of the study period abroad, each student will be required to submit a portfolio including a reflection on the experience of living and studying in a different cultural environment and the skills acquired.

Module Overview

This module explores some of the environmental problems associated with tourism and events, and the methods and strategies for environmental protection and management that are relevant to the industries. The focus will be on the management of businesses and operations. This module aims to provide students with an overview of some of the practical methods available to the tourism and events industries to reduce the negative impacts on the environment, increase the chances of sustainability being achieved and raise awareness of the environmental issues specifically associated with the industries.

Module Overview

This module is designed to introduce students to a wide range of Operations Management topics that contribute to an understanding of organisations as systems seeking to remain viable and competitive within their environment.

Module Overview

This module aims to provide a solid foundation in the theory and best practice of project management, with the aim of developing the practical skills of how to plan, implement and control projects. The module provides students with the chance to develop an understanding of the system perspective on management and a practically oriented introduction to the nature and purpose of project management and its key functions (scope, time, cost, quality, risk).

Module Overview

This module is aimed at those students who have decided to take a year out of formal studies to gain accredited work experience and are registered on a degree programme with an accredited professional practice element. The Professional Practice Year aims to give students a continuous experience of full-time work within an organisation. It should be a three way co-operative activity between employer, student and University from which all parties benefit. Students can choose to pursue a variety of options including a placement year, a consultancy project or a work-based dissertation. Potential costs relating to this module are outlined in the Features tab.

Module Overview

This module provides students with an opportunity to develop a range of research skills, both quantitative and qualitative. It enables students to understand the nature of evidence in research as well as undertake their own independent research. In doing so, it aims to prepare students for their final year dissertation (or consultancy project) by giving them the chance to develop skills, ideas and confidence to undertake a major piece of primary research. The module also encourages students to evaluate research using the key concepts of reliability and validity.

Module Overview

This exchange programme is an optional requirement for the award of the BA (Hons) International Business Management, BA (Hons) International Tourism Management and BSc (Hons) Events Management. The study placement takes place in terms 2 and 3 of the second year. During the period abroad students share classes with local students. The study placement can allow students to benefit from the opportunity to examine the nature of the business management, tourism and events businesses in their respective countries and to 'socialise' in another culture. Please note that students who choose to study abroad are required to pay any travel, accommodation and general living expenses.

Module Overview

This module introduces the differing models of sponsorship and how these can be adapted to suit a variety of corporate settings. Students will be expected to take full advantage of module visits and incorporate these experiences into academic research and writing. Corporation visits will be amalgamated with lectures and seminars relating to endorsements, ambush marketing and the relationship between sponsorship and corporate hospitality.

Module Overview

This module explores the nature of the consumer experience of presence at an event, or of participation in a holiday, which is in essence identical: it is an experiential pleasure. The module offers an introduction to the current understandings of how people ingest, and make sense of, these pleasures. The consumption experience of an event or a holiday is a privileged experience, in comparison with other objects of consumption. The event or holiday is anticipated, for weeks and perhaps years; the consumption experience is photographed and recorded; and remembered post-hoc. For this reason, it is important that students, prior to their final year, are offered an understanding of these special acts of consumption.

Module Overview

The module provides students with an understanding of the theory and practice of strategy and enterprise in a range of settings and contexts aligned with events, tourism and sport management. The module will encourage students to think conceptually and critically about the process of strategy formulation and implementation and to consider how the decision making process influences the direction of both start-up and established organisations. Focused on the discrete market sectors of events, tourism and sport, strategic analysis and enterprise go hand in hand in seeking to attain competitive advantage. Providing a range of frameworks, tools and techniques to critically evaluate success and influence decision making within the distinctive contexts of events, tourism and sport management.

Module Overview

Sustainability and responsible management are key concepts for businesses and events organisers. Events managers have usually focused on the experiential aspects of events, and whilst they should be engaging and ‘fun’, increasingly we need to consider the wider impacts events have on the environment. This module provides students with an opportunity to explore the nature of sustainable and responsible management, with the aim of helping to develop a critical understanding of the key issues and ideas underpinning this important shift in event management practice. International case studies of different kinds events can be analysed to identify best practice and understand how events can sometimes fall short of expectations.

Module Overview

Events are multidimensional in nature, involving a range of stakeholders. This complicates evaluation as the ‘success’ of the event is viewed differently by different groups of stakeholders. Events can be evaluated from the perspective of the ‘business’ and/or the customer, but increasingly events organisers have to be able to justify events in a wider economic, environmental, socio-cultural and political contexts. This module is designed to provide students with an opportunity to develop the tools required to undertake and present critical event evaluation.

Module Overview

This module aims to enable students to gain a high-level communicate skills to communicate successfully in the international business world. The main aims are to strengthen and consolidate existing communicative competence and introduce new skills as appropriate, to apply communication skills to selected professional contexts, and to provide increasing opportunities for initiative, autonomy, and group work. The module aims to enable students to be able to communicate information effectively within international businesses to a diverse range of audiences, presenting an organisation and its services or products in the clearest possible way to consumers, clients and colleagues. Students can develop the skills to work successfully in a team and in a professional manner.

Module Overview

The Consultancy Project module provides the opportunity for students to work as Marketing/PR/Advertising consultants on a ‘live’ company project. The overriding goal is for students to experience real company problems first hand and to work in small groups to attempt to find information and ideas that offer meaningful solutions to the client company. Students will have the chance to apply knowledge gained from the degree programme in a real world environment.

Module Overview

This module addresses the implications of interruption to business and the issues and problems that may arise in connection with measures designed to counteract the effect of such interruption. Students are introduced to the underlying rationale for crisis management and business continuity initiatives both from a theoretical and professional perspective. The module examines the positioning of crisis management within an organisation’s overall strategic plan by reference to examples of good practice from organisations at home and abroad. Students can examine the role and function of effective crisis communication during times of crisis. Approaches to crisis management are evaluated and applied to a range of organisational case studies. The module also explores the relationship between crisis management and risk management which is seen as an inherent part of all businesses and which is further compounded by the uncertainties with the nature of product and consumer.

Module Overview

This module examines the dynamic relationship between technological change and the production and consumption of travel and event experiences. Specifically it focuses on trends and debates about digital technologies and what Ritzer (2010) labels ‘prosumption’; drawing on a practitioner and academic discourse. The starting point is a discussion of conceptual and theoretical debates associated with key authors, followed by a critical examination of the application of digital technologies in the fields of tourism and events.

Module Overview

This module examines the various scenaria that arise during the management of natural disasters. It enables students to examine different ‘disaster’ situations and competing approaches to disaster management intervention measures. The module aims to expose students to the anatomy of disaster and to reflect upon the best strategic practices for the management and control of disasters and emergencies. The module uses real case studies to demonstrate the importance of preparedness for disaster, and the need for effective recovery and rehabilitation measures. Students are introduced to the levels of command and the systems in place for any situation requiring major emergency or disaster management. The module also examines the position of relief workers and victims caught up in disaster. As such, this module analyses a range of strategic options in terms of theory and practice. The development of strategic thinking is relevant to both those interested in uniformed and non-uniformed public sector management. The module aims to increase students’ awareness of the nature and management of disasters, drawing on an interdisciplinary approach. It is designed to enable graduates to engage with and relate to disaster professionals with confidence and commitment.

Module Overview

This double module occupies a central role in the final year of the tourism and sports business management degrees. It provides the principal vehicle by which students can clearly illustrate their ability to synthesise the differing disciplinary approaches and theoretical perspectives they have studied over three years. It aims to provide students with the opportunity to demonstrate their competency as independent, reflective researchers.

† Some courses may offer optional modules. The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by staff availability.

An integral part of this programme is the option to learn a modern language as part of a series of optional modules in addition to those displayed above. Languages available include French, German, Spanish, Italian, Mandarin Chinese, and Business English Communications.

How you are assessed

Assessment methods can include reports, essays, portfolios, group presentations, in-class tests and exams, websites and social media campaigns, client pitches, fieldwork, online conferences, poster presentations, and the organisation of events.

Assessment Feedback

The University of Lincoln's policy on assessment feedback aims to ensure that academics will return in-course assessments to students promptly – usually within 15 working days after the submission date.

Methods of Assessment

The way students are assessed on this course may vary for each module. Examples of assessment methods that are used include coursework, such as written assignments, reports or dissertations; practical exams, such as presentations, performances or observations; and written exams, such as formal examinations or in-class tests. The weighting given to each assessment method may vary across each academic year. The University of Lincoln aims to ensure that staff return in-course assessments to students promptly.

Assessment methods can include reports, essays, portfolios, group presentations, in-class tests and exams, websites and social media campaigns, client pitches, fieldwork, online conferences, poster presentations, and the organisation of events.

The weighting given to each assessment method may vary across each academic year. The University of Lincoln aims to ensure that staff return in-course assessments to students promptly.

Fees and Scholarships

Going to university is a life-changing step and it's important to understand the costs involved and the funding options available before you start. A full breakdown of the fees associated with this programme can be found on our course fees pages.

Course Fees

For eligible undergraduate students going to university for the first time, scholarships and bursaries are available to help cover costs. The University of Lincoln offers a variety of merit-based and subject-specific bursaries and scholarships. For full details and information about eligibility, visit our scholarships and bursaries pages.

Going to university is a life-changing step and it's important to understand the costs involved and the funding options available before you start. A full breakdown of the fees associated with this programme can be found on our course fees pages.

Course Fees

For eligible undergraduate students going to university for the first time, scholarships and bursaries are available to help cover costs. The University of Lincoln offers a variety of merit-based and subject-specific bursaries and scholarships. For full details and information about eligibility, visit our scholarships and bursaries pages.

Entry Requirements 2020-21

United Kingdom

GCE Advanced Levels: BBC

International Baccalaureate: 29 points overall

BTEC Extended Diploma: Distinction, Merit, Merit

Access to Higher Education Diploma: 45 Level 3 credits with a minimum of 112 UCAS Tariff points

Applicants will also need at least three GCSEs at grade 4 (C) or above, which must include English and Maths. Equivalent Level 2 qualifications may also be considered.

The University accepts a wide range of qualifications as the basis for entry and will consider applicants who have a mix of qualifications.

We also consider applicants with extensive and relevant work experience and will give special individual consideration to those who do not meet the standard entry qualifications.

International

Non UK Qualifications:

If you have studied outside of the UK, and are unsure whether your qualification meets the above requirements, please visit our country pages https://www.lincoln.ac.uk/home/studywithus/internationalstudents/entryrequirementsandyourcountry/ for information on equivalent qualifications.

EU and Overseas students will be required to demonstrate English language proficiency equivalent to IELTS 6.0 overall, with a minimum of 5.5 in each element. For information regarding other English language qualifications we accept, please visit the English Requirements page https://www.lincoln.ac.uk/home/studywithus/internationalstudents/englishlanguagerequirementsandsupport/englishlanguagerequirements/.

If you do not meet the above IELTS requirements, you may be able to take part in one of our Pre-sessional English and Academic Study Skills courses.

University preparation courses for International students:

The University of Lincoln International Study Centre offers university preparation courses for international students who do not meet the direct entry requirements for their chosen degree course. Upon successful completion, students can progress to degree level study at the University of Lincoln.

Please visit http://www.lincolnisc.com/ for more information.

If you would like further information about entry requirements, or would like to discuss whether the qualifications you are currently studying are acceptable, please contact the Admissions team on 01522 886097, or email admissions@lincoln.ac.uk

Entry Requirements 2021-22

United Kingdom

GCE Advanced Levels: BBC

International Baccalaureate: 29 points overall

BTEC Extended Diploma: Distinction, Merit, Merit

Access to Higher Education Diploma: 45 Level 3 credits with a minimum of 112 UCAS Tariff points

Applicants will also need at least three GCSEs at grade 4 (C) or above, which must include English and Maths. Equivalent Level 2 qualifications may also be considered.

The University accepts a wide range of qualifications as the basis for entry and will consider applicants who have a mix of qualifications.

We also consider applicants with extensive and relevant work experience and will give special individual consideration to those who do not meet the standard entry qualifications.

International

Non UK Qualifications:

If you have studied outside of the UK, and are unsure whether your qualification meets the above requirements, please visit our country pages https://www.lincoln.ac.uk/home/studywithus/internationalstudents/entryrequirementsandyourcountry/ for information on equivalent qualifications.

EU and Overseas students will be required to demonstrate English language proficiency equivalent to IELTS 6.0 overall, with a minimum of 5.5 in each element. For information regarding other English language qualifications we accept, please visit the English Requirements page https://www.lincoln.ac.uk/home/studywithus/internationalstudents/englishlanguagerequirementsandsupport/englishlanguagerequirements/.

If you do not meet the above IELTS requirements, you may be able to take part in one of our Pre-sessional English and Academic Study Skills courses.

University preparation courses for International students:

The University of Lincoln International Study Centre offers university preparation courses for international students who do not meet the direct entry requirements for their chosen degree course. Upon successful completion, students can progress to degree level study at the University of Lincoln.

Please visit http://www.lincolnisc.com/ for more information.

If you would like further information about entry requirements, or would like to discuss whether the qualifications you are currently studying are acceptable, please contact the Admissions team on 01522 886097, or email admissions@lincoln.ac.uk

Teaching and Learning During Covid-19

At Lincoln, Covid-19 has encouraged us to review our practices and, as a result, to take the opportunity to find new ways to enhance the student experience. We have made changes to our teaching and learning approach and to our campus, to ensure that students and staff can enjoy a safe and positive learning experience. We will continue to follow Government guidance and work closely with the local Public Health experts as the situation progresses, and adapt our teaching and learning accordingly to keep our campus as safe as possible.

Work Placement Year

All full-time students on this course have the opportunity to take a year-long work placement after the second year. Students are expected to source their own placement, and tutors can provide support during the process if required. Those who choose to undertake a placement do not pay tuition fees for that year but will need to cover their own travel, accommodation, and general living costs.

There are also opportunities for relevant work experience and career development as part of the degree course itself, as well as through various other Lincoln International Business School and University schemes. For more information, please visit LIBS work placements pages.

Learn a Modern Language

This course also includes the option to develop language skills at no extra cost with opportunities to study French, German, Business English, Spanish or Mandarin Chinese.

Study Visits

Students may be able to take part in optional study visits throughout the course to events such as exhibitions. Those who choose to attend can expect to pay between £20 and £40 per visit, which may be used for food, drinks, and admission fees to events and venues.

Students who select the optional third-year module Crisis and Disaster Management can choose to travel to Sri Lanka as part of a study visit. The cost of this trip is approximately £900, which students can pay in instalments, plus food costs. Students are responsible for their subsistence costs on this visit, which is not assessed.

"I loved that the course combined both practical and theory elements, allowing me to host and organise an event at the Students’ Union, while also learning about event laws and legislation."

Olivia Graham, BSc (Hons) Events Management graduate

Career Opportunities

Events Management at Lincoln aims to develop graduates with a strong portfolio and workplace experience. This can enable them to undertake a range of roles in the events industry and adapt to the changing needs of the sector. Lincoln graduates have gone on to work in roles in events management, wedding planning, marketing, public relations, and corporate hospitality.

Lincoln graduates have gone on to work in roles at Samsung, Worcester Bosch, Liz Hobbs Groups, and Hilton.

Working in Partnership

Lincoln International Business School works with students and organisations to enhance the contribution of business to society. For students, that means developing their business skills and knowledge to improve their career readiness.

The University of Lincoln is a member of AACSB, a global nonprofit association connecting educators, students, and businesses to achieve a common goal: to create the next generation of great leaders. Find out more.

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Virtual Open Days

While you may not be able to visit us in person at the moment, you can still find out more about the University of Lincoln and what it is like to live and study here at one of our live Virtual Open Days.

Book Your Place

Related Courses

The University intends to provide its courses as outlined in these pages, although the University may make changes in accordance with the Student Admissions Terms and Conditions.
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