International Year 1 Marketing and Tourism International Year 1 Marketing and Tourism

Key Information


Duration

1 year

Typical Offer

See More

Campus

Brayford Pool

UCAS Code

N501

Duration

1 year

Typical Offer

See More

Campus

Brayford Pool

UCAS Code

N501

Academic Years

Course Overview

Our degree preparation programmes are designed to help students to develop the English language, academic study skills, and subject-specific knowledge required for degree-level study.

The International Year One in Marketing and Tourism is designed to enable progression onto a number of named Bachelor's programmes within Lincoln International Business School. Students study academic modules in data analytics, the business environment, marketing, finance and organisational behaviour; alongside English Language.

Course Overview

Our degree preparation programmes are designed to help students to develop the English language, academic study skills, and subject-specific knowledge required for degree-level study.

The International Year One in Marketing and Tourism is designed to enable progression onto a number of named Bachelor's programmes within Lincoln International Business School. Students study academic modules in data analytics, the business environment, marketing, finance and organisational behaviour; alongside English Language.

Degree Programme Progression

After successfully completing the International Year One programme and obtaining the required grade, students will have the option to progress onto the second year of one of the following degree programmes at the University of Lincoln:

BSc (Hons) Events Management
BA (Hons) International Tourism Management
BA (Hons) Marketing and Advertising
BA (Hons) Sports Business Management

How You Study

Students will commence their programme of studies as a separate cohort within the International College, but will be provided with opportunities to join with the wider LIBS community during the first term. This term aims to build confidence in English alongside developing technical and subject-specific knowledge.

In the second term, students will be fully integrated within the Lincoln International Business School academic community, studying academic modules alongside other students, while retaining the support of the International College. During this second term students can also choose an elective module, depending on your intended progression route; this will give you a taste of specific subjects whilst not constraining your Bachelor's progression.

Students will also be encouraged to engage with the informal curriculum and co-curricular activities associated with Lincoln International Business School, such as Global Opportunities and careers support.

How You Study

Students will commence their programme of studies as a separate cohort within the International College, but will be provided with opportunities to join with the wider LIBS community during the first term. This term aims to build confidence in English alongside developing technical and subject-specific knowledge.

In the second term, students will be fully integrated within the Lincoln International Business School academic community, studying academic modules alongside other students, while retaining the support of the International College. During this second term students can also choose an elective module, depending on your intended progression route; this will give you a taste of specific subjects whilst not constraining your Bachelor's progression.

Students will also be encouraged to engage with the informal curriculum and co-curricular activities associated with Lincoln International Business School, such as Global Opportunities and careers support.

Modules


† Some courses may offer optional modules. The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by staff availability.

Business Environment (Micro) 2024-25ECO1032Level 42024-25This module explores a range of economic concepts and basic analytical techniques. The focus of the module is the Financial Times (FT). The FT covers issues relating to operations management, accounting, HRM, economics, and finance, all of which are relevant to a business degree. Students are encouraged to keep abreast of current events in the commercial environment, which can help when competing for placements and employment opportunities in the commercial world.CoreData Analytics for Business 2024-25ECO1031Level 42024-25This module develops some quantitative techniques that underpin research and business analysis. It promotes a critical awareness and understanding of some of the processes, techniques, and technology by which numerical information can be collected and analysed. In addition to helping students become competent in relevant numerical techniques, it anticipates the requirements of later modules, such as independent study, that entail analysis of numerical information using statistical tests.CoreEnglish for Academic and Specific Purposes (LIBS IY1) 2024-25EAP1003MLevel 42024-25This module is designed to introduce international students to UK higher education and University of Lincoln, as well as to English in specific contexts – both academic (within their area of study, for example accountancy and finance), and professional (transferrable skills for future careers).CoreFinance for non-specialists 2024-25FIN1012MLevel 42024-25This module is designed to provide an introduction to basic business finance for non-specialist students. The module explores the essential elements of business finance, which are required for a career in business, in any discipline.CoreManaging Cultural Spectacles: Principles and Practices 2024-25TOU1016MLevel 42024-25Sporting mega events like the Olympics and Paralympics are dynamic and multifaceted occasions embracing a range of fundamental management practices. Focusing on several of these key management concerns including events management, sports management, tourism management, marketing, and advertising, this module will provide students with an opportunity to critically examine the ways in which each subject is considered across the Olympic and Paralympic event lifecycle.CoreOrganisational Behaviour 2024-25MGT1022MLevel 42024-25This module is intended for students who are interested in understanding the way people work, as individuals and as group members in firms. The module explores essential topics in a clear, concise and informative manner, aiming to introduce students to the interpersonal perceptual processes in a work environment; the key behavioural factors determining effective and ineffective groups; the usefulness of theories on leadership/management styles; and the difficulties in implementing change in organisations.CorePrinciples of Marketing 2024-25MKT1001MLevel 42024-25This module provides an introduction to the theory and practice of marketing, as well as marketing technologies that will underpin the more specialist marketing modules at higher levels. Students are introduced to the key concepts, terminologies, and issues of marketing not only in specific businesses, but also in a broad social context. The module shows how sustainable market success can be achieved through business environment analysis and customer-centred product/services development. The module will examine the customer journey and stakeholder engagement to evaluate the impact of marketing activities on consumers, the environment, and society. Students will also benefit from gaining insights on the latest marketing thinking, trends, and techniques; learning from experienced marketing practitioners and developing creative mindset, cognitive flexibility, social and emotional intelligence to manage the plethora of opportunities and challenges that will help them to success in future world of work.Core

Modules


† Some courses may offer optional modules. The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by staff availability.

Business Environment (Micro) 2025-26ECO1032Level 42025-26This module explores a range of economic concepts and basic analytical techniques. The focus of the module is the Financial Times (FT). The FT covers issues relating to operations management, accounting, HRM, economics, and finance, all of which are relevant to a business degree. Students are encouraged to keep abreast of current events in the commercial environment, which can help when competing for placements and employment opportunities in the commercial world.CoreData Analytics for Business 2025-26ECO1031Level 42025-26This module develops some quantitative techniques that underpin research and business analysis. It promotes a critical awareness and understanding of some of the processes, techniques, and technology by which numerical information can be collected and analysed. In addition to helping students become competent in relevant numerical techniques, it anticipates the requirements of later modules, such as independent study, that entail analysis of numerical information using statistical tests.CoreEnglish for Academic and Specific Purposes (LIBS IY1) 2025-26EAP1003MLevel 42025-26This module is designed to introduce international students to UK higher education and University of Lincoln, as well as to English in specific contexts – both academic (within their area of study, for example accountancy and finance), and professional (transferrable skills for future careers).CoreFinance for non-specialists 2025-26FIN1012MLevel 42025-26This module is designed to provide an introduction to basic business finance for non-specialist students. The module explores the essential elements of business finance, which are required for a career in business, in any discipline.CoreManaging Cultural Spectacles: Principles and Practices 2025-26TOU1016MLevel 42025-26Sporting mega events like the Olympics and Paralympics are dynamic and multifaceted occasions embracing a range of fundamental management practices. Focusing on several of these key management concerns including events management, sports management, tourism management, marketing, and advertising, this module will provide students with an opportunity to critically examine the ways in which each subject is considered across the Olympic and Paralympic event lifecycle.CoreOrganisational Behaviour 2025-26MGT1022MLevel 42025-26This module is intended for students who are interested in understanding the way people work, as individuals and as group members in firms. The module explores essential topics in a clear, concise and informative manner, aiming to introduce students to the interpersonal perceptual processes in a work environment; the key behavioural factors determining effective and ineffective groups; the usefulness of theories on leadership/management styles; and the difficulties in implementing change in organisations.CorePrinciples of Marketing 2025-26MKT1001MLevel 42025-26This module provides an introduction to the theory and practice of marketing, as well as marketing technologies that will underpin the more specialist marketing modules at higher levels. Students are introduced to the key concepts, terminologies, and issues of marketing not only in specific businesses, but also in a broad social context. The module shows how sustainable market success can be achieved through business environment analysis and customer-centred product/services development. The module will examine the customer journey and stakeholder engagement to evaluate the impact of marketing activities on consumers, the environment, and society. Students will also benefit from gaining insights on the latest marketing thinking, trends, and techniques; learning from experienced marketing practitioners and developing creative mindset, cognitive flexibility, social and emotional intelligence to manage the plethora of opportunities and challenges that will help them to success in future world of work.Core

What You Need to Know

We want you to have all the information you need to make an informed decision on where and what you want to study. In addition to the information provided on this course page, our What You Need to Know page offers explanations on key topics including programme validation/revalidation, additional costs, contact hours, and our return to face-to-face teaching.

What You Need to Know

We want you to have all the information you need to make an informed decision on where and what you want to study. In addition to the information provided on this course page, our What You Need to Know page offers explanations on key topics including programme validation/revalidation, additional costs, contact hours, and our return to face-to-face teaching.

How you are assessed

The range of assessment formats used on the programme may include written examinations, in-class tests, online tests, oral assessment and presentations, and written reports.

How you are assessed

The range of assessment formats used on the programme may include written examinations, in-class tests, online tests, oral assessment and presentations, and written reports.

Entry Requirements 2024-25

Entry Requirements

This programme is available to International students aged 17+ and will require good high school graduation grades or equivalent academic study.

For full entry requirements including English language requirements and country-specific requirements, please visit:

https://www.lincoln.ac.uk/internationalcollege/entryrequirements

Entry Requirements 2025-26

Entry Requirements

This programme is available to International students aged 17+ and will require good high school graduation grades or equivalent academic study.

For full entry requirements including English language requirements and country-specific requirements, please visit:

https://www.lincoln.ac.uk/internationalcollege/entryrequirements

Pre-sessional English Language Preparation

Our Pre-sessional English Language Preparation (PELP) course is a great way for students who do not meet our English language entry requirements to raise their overall English proficiency. These programmes are designed for students who want to progress to an International Year One programme. They will increase understanding of academic study, whilst helping to develop a wide range of essential English language skills.

Fees and Scholarships

Students on this course may be eligible for a range of scholarships and bursaries once they successfully progress on to their chosen full degree programme.

Course Fees

Fees and Scholarships

Students on this course may be eligible for a range of scholarships and bursaries once they successfully progress on to their chosen full degree programme.

Course Fees

The University intends to provide its courses as outlined in these pages, although the University may make changes in accordance with the Student Admissions Terms and Conditions.