Skip to content

Marketing Research Cluster | Members

Members

Name Title Contact Research Interest
Prof. Martin Hingley Professor of Strategic Marketing mhingley@lincoln.ac.uk Supply Chain, Marketing, Retailing
Dr. Barry Ardley Visiting Fellow bardley@lincoln.ac.uk Strategic marketing management, Relationship marketing, Entrepreneurial marketing
Dr Susel Arzuaga Palomino Senior Lecturer sarzuaga@lincoln.ac.uk Affective Commitment, Communication Strategy, Organisational Change, Crisis Management
Dr. Victoria Ellis-Vowles Senior Lecturer/Programme Leader vellis@lincoln.ac.uk Public Houses, Beer, Music, Gender, Female Entrepreneurship in Creative Industries, Deviant Customer Behaviours, Storytelling Methodologies, Services Marketing, Rurality
Dr. Mizan Rahman Senior Lecturer / Programme Leader mrahman@lincoln.ac.uk Marketing, Consumption, Consumer technology, Strategies
Dr. Abigail Ehidiamen Lecturer in Marketing and Advertising aehidiamen@lincoln.ac.uk Sustainable consumption, Consumer behaviour, Intercultural studies, Branding and Emerging markets. 
Dr. Caroline Glowka Lecturer in Digital Marketing kglowka@lincoln.ac.uk Experiential Marketing, Digital Marketing, Artistic Advertising, Visual Rhetoric, Aesthetics, Cognitive Psychology
Dr. Connie Mak Lecturer in Marketing and Advertising cmak@lincoln.ac.uk Consumer Culture, Symbolic Consumption, Acculturation, Brand Management, Impression Management, Cultural capital, Self-Identity, Tourism and Events
Dr. Nuzhat Nuery Lecturer in Marketing and Advertising nnuery@lincoln.ac.uk Sustainability and digital engagement
Dr. Samira Zare Senior Lecturer in Marketing and Advertising szare@lincoln.ac.uk Peer-to-peer accommodation networks, Sustainability, Experience Design in Tourism, Social and Sustainability Marketing, Intercultural studies in Tourism
Dr. Huu Nguyen Lecturer in Marketing and Advertising hnguyen@lincoln.ac.uk Consumer behaviour, consumer psychology, customer experience, artificial intelligence, social media, retail technology.

Ngoc Nguyen

Lecturer in Marketing and Advertising nnguyen@lincoln.ac.uk

Consumer Behaviour, Sustainable Consumption, Self-control, Goal Settings, Emotions, Personal Traits and Social Identity.

Abdel Al Dabbas Lecturer in Marketing and Advertising

AAlDabbas@lincoln.ac.uk

 

Consumer behaviours within VR, AR, and MR, forging captivating experiences and pioneering marketing strategies.

Dr. Stelina Kanaki Lecturer in Marketing and Advertising SKanaki@lincoln.ac.uk Social Marketing, Consumer Psychology and Behaviour, Body Image, Social Media, Digital Marketing, Cognitive Psychology, Teaching and Learning.

Connect with Us

Lincoln International Business School
University of Lincoln
Brayford Pool Campus
Lincoln
LN5 7AT

libs@lincoln.ac.uk

01522 835509