30th May 2007




Three Product Design students from the University of Lincoln have made it to the final of the Audi ‘Designs of Substance 2007’ competition, which takes place in London on 8th June.  The three finalists were chosen from 500 entries and will compete with 12 finalists from other UK Universities.


The ‘Designs of Substance’ competition, now in its third year, challenges students to produce innovative, sustainable design solutions which benefit the lives of people in disadvantaged communities.  Residents of the community in focus are consulted on the issues that they would like design students in the UK to tackle, and the ultimate winners will be awarded the chance to present their designs to residents of that community overseas.


This year, UNICEF has helped to identify an appropriate community to support and is assisting with communications and on-the-ground logistics with the chosen community. UNICEF is also involved in the judging of this year’s competition, as is the renowned design agency Pearson Lloyd.


The competition this year focuses on the township of Mdantsane, Eastern Cape, South Africa. Mdantsane houses 600,000 black South Africans who grapple daily with the challenges of unemployment, poverty, crime and rampant diseases like tuberculosis and Aids.


All three students have designed products that could combat problems in schools or enhance security in the home. Marc Cranston has designed a seating solution for schools, Nick Long has designed a security screen for homes which acts as a table, wash board and window screen and Shawn Burton has designed a multi-functional honeycomb seating, table and bookcase system.


David Bramston, Senior Lecturer in Product Design at the University of Lincoln says “The competition is a fantastic opportunity for students to use their design skills to make a positive impact on the lives of children in developing countries. We are pleased to have three students in the final and look forward to see how other students have tackled the design challenges set by Audi and UNICEF.”







Notes to editors:


Audi Design Foundation – www.audidesignfoundation.org

The Audi Design Foundation is an independent charity established by Audi UK.  As it enters its 10th anniversary year, the Foundation is involved in key projects to achieve its aim:  to encourage and empower designers by supporting and promoting designs that create a positive change in people’s lives. Major projects include not only ‘Designs of Substance’ but also ‘Designs for Life’ – a grants programme (the Foundation has already awarded more than £650,000 in grants since its inception).



For 60 years UNICEF has been the world’s leader for children, working on the ground in over 150 countries and territories to help children survive and thrive, from early childhood through adolescence.  The world’s largest provider of vaccines for poor countries, UNICEF supports child health and nutrition, good water and sanitation, quality basic education for all boys and girls, and the protection of children from violence, exploitation, and AIDS.  UNICEF is funded entirely by the voluntary contributions of individuals, businesses, foundations and governments.


Product Design (University of Lincoln)

BA (Hons) Product Design aims to capture the reality of a professional design environment, actively responding to change and combining innovation with appropriate business practice. This year the End of Year Show, which is a showcase for finalists, is taking place around the city of Lincoln on a series of billboards, from 8th June 2007; this is a unique concept in itself.



For further information, please contact:

Amanda Chesson

Faculty of Art, Architecture & Design

University of Lincoln

T:  01522 837171

E:  achesson@lincoln.ac.uk