27th April 2000

 

COMMUNICATING FOR SUCCESS

 

Lincolnshire businesses are set to benefit from a new course helping them stay ahead of the competition by making the most of communication, the media and new technologies.

 

Run by Lincolnshire TEC and the University of Lincolnshire & Humberside, ‘Communicating for Success’ focuses on demonstrating how small businesses can get their message across to potential customers using effective marketing and the Internet.

 

The short course begins with a refresher on making good use of public relations, followed by seminars in designing and imaging, electronic media and how to set up a website.

 

Participants will then undertake two projects to assess their company’s current use of media and communication tools and to implement an improved strategy to keep them ahead of their competitors.

 

Speakers on the programme include Paul Croft from Croft Communications, Debbie Lyons from TGA Graphics and staff from the Business Development Centre based on campus.

 

Thanks to financial support from the European Social Fund, the Faculty of Arts and Technology, which is running the course at the Lincoln campus, can offer qualifying small businesses places at just £50 per person. This is a special offer which applies only to the first intake this May. 

 

The seminar series begins on 16th May - for further information ring Geoff Thompson on 01522 886371.

 

Ends

 

Sam Hendley

Press Officer

Marketing (Media Relations)

Tel: 01522 886042

Fax: 01522 882088

e-mail: shendley@lincoln.ac.uk