BA (Hons) International Tourism Management

BA (Hons) International Tourism Management

Tourism, Transport and Travel at Lincoln ranked 3rd in the UK for overall satisfaction according to the National Student Survey 2018 [out of 53 institutions offering the subject].

The Course

The BA (Hons) International Tourism Management degree at Lincoln is designed to provide an insight into the contemporary global tourism industry, including its impact, interdependencies and importance to the economy. Tourism is one of the world’s fastest growing industries, it is worth billions to the global economy and can offer exciting career prospects.

This course provides the opportunity to investigate the issues and techniques relevant to the planning and management of international tourism. It is designed to enable students to build a knowledge base through tourism-specific and business-related modules, while optional modules allow students to shape their learning to their own interests and career aspirations. There is an emphasis on developing the critical-thinking and organisational skills needed to run large-scale tourism operations.

The Course

The BA (Hons) International Tourism Management degree at Lincoln is designed to provide an insight into the contemporary global tourism industry, including its impact, interdependencies and importance to the economy. Tourism is one of the world’s fastest growing industries, it is worth billions to the global economy and can offer exciting career prospects.

This course provides the opportunity to investigate the issues and techniques relevant to the planning and management of international tourism. It is designed to enable students to build a knowledge base through tourism-specific and business-related modules, while optional modules allow students to shape their learning to their own interests and career aspirations. There is an emphasis on developing the critical-thinking and organisational skills needed to run large-scale tourism operations.

This course is designed for students who are interested in the wider cultural, economic and environmental impacts of tourism.
During the first and second years, students have the opportunity to study the tourism experience and the principles of organising people, space and transport, as well as how to manage human resources, protect the environment and understand relevant legal issues and legislation. During the final year students can choose from a wide range of optional modules such as crisis and disaster management or consumer culture, and are expected to complete a dissertation or a collaborative consultancy project.

There is also an opportunity to study abroad for a year at a partner university. Students are responsible for their accommodation, travel and general living expenses. More information regarding this can be found in the Features tab.

Studying a Modern Language

This course includes the chance to study a French, Business English, German, Spanish or Mandarin Chinese module at no extra cost. Graduates with language skills are well placed for jobs in this global industry.

Contact Hours and Reading for a Degree

Students on this programme learn from academic staff who are often engaged in world-leading or internationally excellent research or professional practice. Contact time can be in workshops, practical sessions, seminars or lectures and may vary from module to module and from academic year to year. Tutorial sessions and project supervision can take the form of one-to-one engagement or small group sessions. Some courses offer the opportunity to take part in external visits and fieldwork.

It is still the case that students read for a degree and this means that in addition to scheduled contact hours, students are required to engage in independent study. This allows you to read around a subject and to prepare for lectures and seminars through wider reading, or to complete follow up tasks such as assignments or revision. As a general guide, the amount of independent study required by students at the University of Lincoln is that for every hour in class you are expected to spend at least two to three hours in independent study.

Introduction to Advertising (Option)
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Introduction to Advertising (Option)

The more we understand about how people communicate, the better position we shall be in to manage our organisation’s messages. When quality and price are evenly matched within a sector, the advertising campaign might be the very thing that differentiates a product or brand from the competitor’s. This module encourages students to understand a range of core communication models and theories, in order for them to be able to analyse the likely impact of media messages on target audiences.

Introduction to Business Finance (Core)
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Introduction to Business Finance (Core)

This module is designed to provide an introduction to basic business finance for non-specialist students. The module explores the essential elements of business finance, which are required for a career in business, in any discipline.

Investigating the Experience Economy (Core)
Find out more

Investigating the Experience Economy (Core)

This module aims to introduce students to the tools of analysis required to research the supply of and demand for events within given geographical contexts. It provides students with the opportunity to explore ways to collect, manage, analyse and interpret data, in order to follow the research process from start to finish. Students can develop and employ information technology skills to map, graph and interrogate secondary data from published sources and primary data.

Organisational Behaviour (Option)
Find out more

Organisational Behaviour (Option)

This module is intended for students who are interested in understanding the way people work, as individuals and as group members in firms. The module explores essential topics in a clear, concise and informative manner, aiming to introduce students to the interpersonal perceptual processes in a work environment; the key behavioural factors determining effective and ineffective groups; the usefulness of theories on leadership/management styles; and the difficulties in implementing change in organisations.

Principles of Marketing (Core)
Find out more

Principles of Marketing (Core)

This module is designed to provide an introduction to the theory and practice of marketing. Students will have the chance to examine the key concepts and issues of marketing.

Principles of Tourism Management (Core)
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Principles of Tourism Management (Core)

This module is designed to serve as an introduction to Tourism. Students have the opportunity to be introduced to the nature of contemporary tourism, how it is conceived and how it has developed into a global industry. The focus is on the demand for tourism and the supply of the tourism product, examining the inter-relationships between the public, private and voluntary sectors in domestic and international tourism.

The module also aims to introduce the multi-faceted nature of tourism, both as an industry and as a maturing subject area. Emphasis will be placed upon the importance of using current contemporary sources in order to be able to comprehend the industry and the subject and to keep abreast of developments. The module aims to examine the key role of tourism as an agent of development and regeneration in locations from around the world. Students have the chance to develop an understanding of the structure and organisation of tourism related industries in the UK and elsewhere.

Space, Mobilities and the Experience Economy (Core)
Find out more

Space, Mobilities and the Experience Economy (Core)

With mobility, globalisation and technological advances shaping the landscape of the events and tourism industry, this module focuses on the relationship between places of residence and places of consumption (real and virtual) as well as the means of transportation between them.

In this module, we will discuss a range of theories, such as the experience economy and the network society, and use case studies to illustrate how these theoretical concepts work in practice. We will explore the role of place in the experience economy; the process of transformation of places into destinations and venues; the movement of people and the reasons behind these movements; the interlinking between tourism and events; and the activities undertaken at destinations and venues. The key trends in the global geography of tourism and events, both contemporary and forecast for the future, will be identified.

Budgeting for Business (Option)
Find out more

Budgeting for Business (Option)

The module is designed to equip students with the understanding and skills to help them deal with the financial issues they will face in whatever business discipline they eventually practise. Issues include the use of budgeting as a motivational tool and the potential benefits of participation in the planning process.

Using variance analysis, we will consider how deviations from plan may be identified and explained, and how this may in turn be used to enhance future planning and performance.

Buyer Behaviour (Option)
Find out more

Buyer Behaviour (Option)

This module is designed to equip students with the knowledge and skills to understand what buyer behaviour is, why it is important for marketers and organisations; and how to initiate customer research activities to explore the increasing complexity of customer behaviour. The focus will be primary on consumer behaviour, but in addition important attention will be paid to business and organisational buyer behaviour.

Client Based Project (Core)
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Client Based Project (Core)

The basis of this module is that students work in groups to undertake a ‘live’ project, with a particular critical focus, for a tourism/events/sports local employer as client. Students are encouraged to think of themselves as graduate trainees, who under the direction of their tutor as a consultancy project director, undertake research, evaluate and synthesise the information acquired, and present it to their client with recommendations. This process will enable students to gain insights into the internal and external environments in which organisations operate, and put into practice some of the frameworks acquired in the degree programme to date as a response to a client brief.

Corporate Reputation and Public Relations (Option)
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Corporate Reputation and Public Relations (Option)

This module aims to provide a critical understanding of corporate reputation and public relations (PR) with an emphasis on measuring and managing reputation in today’s increasingly connected word. We aim to provide students with the most up-to-date theories of corporate reputation following a hands-on approach where students are expected to apply their understanding of corporate reputation and PR to real-world case studies.

Cross Cultural Management (Option)
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Cross Cultural Management (Option)

This module is designed for students who are thinking of a career in the international arena. It will be of use to anyone interested in working in multinationals or those interested in understanding how business is conducted across different cultures

Cultural and Heritage Attractions Management (Core)
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Cultural and Heritage Attractions Management (Core)

This module aims to begin with a critical appraisal of contemporary theories and processes of cultural change and their effects on attitudes to leisure and tourism. It then provides students with the opportunity to examine the ways in which culture and heritage have been interpreted in the context of tourism, paying particular attention to the concepts of commodification, authenticity and interpretation.

Students have the chance to apply these to a variety of types of cultural and heritage attraction with the aim of gaining insight into how the visitor experience is managed. The module has a strongly international and multicultural perspective, drawing on a range of case studies from different cultural and country settings.

Event Management (Option)
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Event Management (Option)

This module provides an insight into the strategic management of events of all sizes and types. The module provides a framework of the event planning process, using short and long-term strategies and an overview of operational strategies. Students are expected to organise an event of their own in this module and all that it entails. The event is assessed from conception through to operation and evaluation.

Human Resource Management For Tourism and Events (Option)
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Human Resource Management For Tourism and Events (Option)

This module will examine the human side of management, and how this impacts on tourism and events related organisations: their staff, customers and other stakeholders. People are the primary focus for this module.

Law for Tourism, Events and Sports Managers (Option)
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Law for Tourism, Events and Sports Managers (Option)

This module introduces students to the structure and legal frameworks within which the providers of tourism, events and sports services are permitted to operate. Management from the tourism, events and sports sector involve live interaction with a range of ‘stakeholders’: consumers, suppliers, performers, employees and regulatory agencies. It is therefore important therefore that managers and organisers have awareness and understanding of both substantive and procedural law in order that they are able to make an informed choice and can be held accountable for their 'real' world decisions.

Managing the Environment for Tourism and Events (Core)
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Managing the Environment for Tourism and Events (Core)

This module explores some of the environmental problems associated with tourism and events, and the methods and strategies for environmental protection and management that are relevant to the industries. The focus will be on the management of businesses and operations.

This module aims to provide students with an overview of some of the practical methods available to the tourism and events industries to reduce the negative impacts on the environment, increase the chances of sustainability being achieved and raise awareness of the environmental issues specifically associated with the industries.

Media Planning for Advertising (Option)
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Media Planning for Advertising (Option)

This module aims to provide an insight into strategic media planning, emphasising critical thinking and applied analytical skills regarding strategic communication. The module will cover media research, evaluation, selection and planning as well as decision-making in the context of media planning. The module aims to develop the skills required for students interested in pursuing a career that requires media interaction.

Professional Practice (Option)
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Professional Practice (Option)

This module is aimed at those students who have decided to take a year out of formal studies to gain accredited work experience and are registered on a degree programme with an accredited professional practice element. The Professional Practice Year aims to give students a continuous experience of full-time work within an organisation.

It should be a three way co-operative activity between employer, student and University from which all parties benefit. Students can choose to pursue a variety of options including a placement year, a consultancy project or a work-based dissertation. Potential costs relating to this module are outlined in the Features tab.

Research Methods for Tourism, Events and Sport (Option)
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Research Methods for Tourism, Events and Sport (Option)

This module provides students with an opportunity to develop a range of research skills, both quantitative and qualitative. It enables students to understand the nature of evidence in research as well as undertake their own independent research. In doing so, it aims to prepare students for their final year dissertation (or consultancy project) by giving them the chance to develop skills, ideas and confidence to undertake a major piece of primary research. The module also encourages students to evaluate research using the key concepts of reliability and validity.

Study Period Abroad (Option)
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Study Period Abroad (Option)

The exchange programme is an optional element for the award of the BA (Hons) International Business Management. The study placement takes place in Semester B of Level Two. During the semester abroad, students share classes with local students. The study placement can allow students to benefit from the opportunity to examine the nature of business in their respective countries and to 'socialise' in another culture.

Students who choose the option to study abroad are responsible for their accommodation, travel and general living expenses.

Tour Operations Management (Core)
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Tour Operations Management (Core)

This module aims to introduce the structure and operating environment of the commercial tourism sector. This includes business, incentive and leisure travel, distribution, destination management, and connections with the transport and hospitality sectors. The main emphasis is on the application of business techniques/constraints in the management of tour operations.

As such, students have the opportunity to develop an understanding of commercial operations enabling them to examine relationships between different component sectors of the industry, transport, accommodation and services, in both generating and receiving areas.

Emphasis is also placed on providing the chance to develop an understanding of distribution systems in commercial travel and tourism operations so as to illustrate links between key providers, intermediaries and consumers. Students are also expected to draw on the regulatory frameworks in which the international travel and tourism business operates and to develop an understanding of provider and consumer environmental awareness.

Understanding the Visitor Experience (Option)
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Understanding the Visitor Experience (Option)

This module explores the nature of the consumer experience of presence at an event, or of participation in a holiday, which is in essence identical: it is an experiential pleasure. The module offers an introduction to the current understandings of how people ingest, and make sense of, these pleasures.

The consumption experience of an event or a holiday is a privileged experience, in comparison with other objects of consumption. The event or holiday is anticipated, for weeks and perhaps years; the consumption experience is photographed and recorded; and remembered post-hoc.

For this reason, it is important that students, prior to their final year, are offered an understanding of these special acts of consumption.

Consultancy Project (Business) (Option)
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Consultancy Project (Business) (Option)

The Consultancy Project module provides the opportunity for students to work as Marketing/PR/Advertising consultants on a ‘live’ company project. The overriding goal is for students to experience real company problems first hand and to work in small groups to attempt to find information and ideas that offer meaningful solutions to the client company.

Students will have the chance to apply knowledge gained from the degree programme in a real world environment.

Consumer Culture and Tourism (Option)
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Consumer Culture and Tourism (Option)

This module provides students with the opportunity to examine the role of cultural change in shaping patterns of contemporary tourism. Students can undertake an analysis of contemporary culture, through which the emergence of present-day patterns of tourism can be understood and explained.

Crisis Management (Option)
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Crisis Management (Option)

This module addresses the implications of interruption to business and the issues and problems that may arise in connection with measures designed to counteract the effect of such interruption. Students are introduced to the underlying rationale for crisis management and business continuity initiatives both from a theoretical and professional perspective. The module examines the positioning of crisis management within an organisation’s overall strategic plan by reference to examples of good practice from organisations at home and abroad.

Students can examine the role and function of effective crisis communication during times of crisis. Approaches to crisis management are evaluated and applied to a range of organisational case studies. The module also explores the relationship between crisis management and risk management which is seen as an inherent part of all businesses and which is further compounded by the uncertainties with the nature of product and consumer.

Destination Management (Core)
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Destination Management (Core)

The focus of this module is on concepts, approaches and structures relating to tourism destination management. It begins by examining those concepts required to appreciate the nature of contemporary tourism development, both public and private. Strong and explicit links are made between these ‘big’ concepts and the practice of policy-making and planning generally in the first instance and then specifically in tourism destinations, especially at the resort and regional levels. The module adopts an international perspective, using examples of tourism destinations from a range of countries in the developed and developing worlds.

Digital Economy and Digital Cultures (Option)
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Digital Economy and Digital Cultures (Option)

This module examines the dynamic relationship between technological change and the production and consumption of travel and event experiences. Specifically it focuses on trends and debates about digital technologies and what Ritzer (2010) labels ‘prosumption’; drawing on a practitioner and academic discourse. The starting point is a discussion of conceptual and theoretical debates associated with key authors, followed by a critical examination of the application of digital technologies in the fields of tourism and events.

Dissertation in Tourism and Sport Business Management (Option)
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Dissertation in Tourism and Sport Business Management (Option)

This double module occupies a central role in the final year of the tourism and sports business management degrees. It provides the principal vehicle by which students can clearly illustrate their ability to synthesise the differing disciplinary approaches and theoretical perspectives they have studied over three years. It aims to provide students with the opportunity to demonstrate their competency as independent, reflective researchers.

Enterprise and Strategic Analysis in Tourism, Events and Sports (Core)
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Enterprise and Strategic Analysis in Tourism, Events and Sports (Core)

The module provides students with an understanding of the theory and practice of strategy and enterprise in a range of settings and contexts aligned with events, tourism and sport management. The module will encourage students to think conceptually and critically about the process of strategy formulation and implementation and to consider how the decision making process influences the direction of both start-up and established organisations.

Focused on the discrete market sectors of events, tourism and sport, strategic analysis and enterprise go hand in hand in seeking to attain competitive advantage. Providing a range of frameworks, tools and techniques to critically evaluate success and influence decision making within the distinctive contexts of events, tourism and sport management.

Social and Political Perspectives on Tourism (Core)
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Social and Political Perspectives on Tourism (Core)

This module is designed to examine how political and social factors shape tourist attitudes and behaviour. The module provides students with the chance to examine the process by which, from a young age, we become tourists. Students will be encouraged to draw on family stories to construct an understanding of how tourism socialisation occurs.

The module also aims to examine how access to tourism is shaped by globalisation, the ‘knowledge economy’ and global uncertainty, as well as the myriad social and political relationships that are a part of every person’s lived experience. It is expected that by the end of the module students will have had the opportunity to develop a deeper critical appreciation of how issues such as inequalities in race, class, gender and access to technology, shape holiday-taking patterns.

†The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by staff availability.

The different assessment methods used are designed to ensure that a student has a variety of opportunities to demonstrate their abilities. Assignments can allow students to manage their own time, develop their research and analytical skills, and provide an opportunity to explore subjects in greater depth. They take a range of forms including essays, reports, and oral presentations prepared individually and in groups.

Some modules are assessed by way of requiring students to engage in simulated negotiation and mediation exercises. Other modules may require students to engage in an on-line conference along with students who are also studying international tourism at other universities. Students who take our law elective are expected to represent and argue a case in favour of their clients.

Students electing to take the optional Event Management module in the second year are expected to be involved in putting on an assessed event.

Assessment Feedback

The University of Lincoln's policy on assessment feedback aims to ensure that academics will return in-course assessments to students promptly – usually within 15 working days after the submission date (unless stated differently above)..

Methods of Assessment

The way students are assessed on this course may vary for each module. Examples of assessment methods that are used include coursework, such as written assignments, reports or dissertations; practical exams, such as presentations, performances or observations; and written exams, such as formal examinations or in-class tests. The weighting given to each assessment method may vary across each academic year. The University of Lincoln aims to ensure that staff return in-course assessments to students promptly.

Study Abroad

Students have the chance to spend around four months learning at an overseas university as part of our exchange programme. The study placement takes place in the second term of the second year. Opportunities for study abroad are currently available in Mexico, China, Malaysia, USA, France, Spain, Germany, Switzerland, Malta, Sweden and Finland. The Study Abroad scheme requires students to pay for all travel, accommodation and living expenses while abroad.

Optional Study Trips

Students may also be able to take part in optional study visits throughout the course to events such as exhibitions. Students can expect to pay between £20 and £40 for each visit. Students who choose to take the optional third-year module Crisis and Disaster Management can opt to travel to Sri Lanka as part of a study visit. The cost of this trip is approximately £900 and students can pay in instalments. Students will need to cover costs for food on this trip. Attendance is not assessed.

Student as Producer

Student as Producer is a model of teaching and learning that encourages academics and undergraduate students to collaborate on research activities. It is a programme committed to learning through doing.

The Student as Producer initiative was commended by the QAA in our 2012 review and is one of the teaching and learning features that makes the Lincoln experience unique.

Work Placement Year

Students have the opportunity to take a year-long work placement after the second year. A work placement can allow students to gain valuable experience and apply their learning in practice. Some of our previous students have been offered a job with their placement employer before they graduate. Please note that students who choose to undertake a work placement do not pay tuition fees for that year, but are required to cover their travel, accommodation and general living costs.

There are also opportunities for relevant work experience and career development as part of the degree course itself, as well as through various other Lincoln Business School and University schemes. For more information about this please visit:

http://www.lincoln.ac.uk/home/lbs/workplacements/

Placement Year

When students are on an optional placement in the UK or overseas or studying abroad, they will be required to cover their own transport and accommodation and meals costs. Placements can range from a few weeks to a full year if students choose to undertake an optional sandwich year in industry.

Students are encouraged to obtain placements in industry independently. Tutors may provide support and advice to students who require it during this process.

2018/19 UK/EUInternational
Full-time £9,250 per level £13,800 per level
Part-time £77.00 per credit point†  N/A
Placement (optional) Exempt Exempt

 

2019/20UK/EUInternational
Full-time £9,250 per level £14,100 per level
Part-time £77.00 per credit point†  N/A
Placement (optional) Exempt Exempt


†Please note that not all courses are available as a part-time option.

The University undergraduate tuition fee may increase year on year in line with government policy. This will enable us to continue to provide the best possible educational facilities and student experience.

Fees for enrolment on additional modules

Tuition fees for additional activity are payable by the student/sponsor and charged at the equivalent £ per credit point rate for each module. Additional activity includes:

- Enrolment on modules that are in addition to the validated programme curriculum

- Enrolment on modules that are over and above the full credit diet for the relevant academic year

- Retakes of modules as permitted by the Board of Examiners

- In exceptional circumstances, students who are required to re-take modules can do so on an 'assessment only' basis. This means that students do not attend timetabled teaching events but are required to take the assessments/examinations associated with the module(s). The 'assessment only' fee is half of the £ per credit point fee for each module.

Exceptionally, tuition fees may not be payable where a student has been granted a retake with approved extenuating circumstances.

For more information and for details about funding your study, please see our UK/EU Fees & Funding pages or our International funding and scholarship pages. [www.lincoln.ac.uk/home/studyatlincoln/undergraduatecourses/feesandfunding/] [www.lincoln.ac.uk/home/international/feesandfunding/]

Additional Costs

For each course students may find that there are additional costs. These may be with regard to the specific clothing, materials or equipment required, depending on their subject area. Some courses provide opportunities for students to undertake field work or field trips. Where these are compulsory, the cost for the travel, accommodation and meals may be covered by the University and so is included in the fee. Where these are optional students will normally (unless stated otherwise) be required to pay their own transportation, accommodation and meal costs.

With regards to text books, the University provides students who enrol with a comprehensive reading list and our extensive library holds either material or virtual versions of the core texts that students are required to read. However, students may prefer to purchase some of these for themselves and will therefore be responsible for this cost. Where there may be exceptions to this general rule, information will be displayed in a section titled Other Costs below.

GCE Advanced Levels: BCC

International Baccalaureate: 28 points overall

BTEC Extended Diploma: Distinction, Merit, Merit

Access to Higher Education Diploma: A minimum of 45 level 3 credits, to include 30 at merit or above.

Applicants will also be required to have at least three GCSEs at grade C or above (or the equivalent), including English and Maths.

If you would like further information about entry requirements, or would like to discuss whether the qualifications you are currently studying are acceptable, please contact the Admissions team on 01522 886097, or email admissions@lincoln.ac.uk.

Degree preparation courses for international students:

For international students who do not meet criteria for direct entry to this degree we offer the International Year One in Business and Management. Depending on your English language level you will study three or four terms then progress directly to the second year of this degree, providing you meet the required progression requirements. For details of programmes offered by the University’s International Study Centre, please see visit www.lincoln.ac.uk/isc

This course is designed for students who are interested in the wider cultural, economic and environmental impacts of tourism.
During the first and second years, students have the opportunity to study the tourism experience and the principles of organising people, space and transport, as well as how to manage human resources, protect the environment and understand relevant legal issues and legislation. During the final year students can choose from a wide range of optional modules such as crisis and disaster management or consumer culture, and are expected to complete a dissertation or a collaborative consultancy project.

There is also an opportunity to study abroad for a year at a partner university. Students are responsible for their accommodation, travel and general living expenses. More information regarding this can be found in the Features tab.

Studying a Modern Language

This course includes the chance to study a French, Business English, German, Spanish or Mandarin Chinese module at no extra cost. Graduates with language skills are well placed for jobs in this global industry.

Contact Hours and Reading for a Degree

Students on this programme learn from academic staff who are often engaged in world-leading or internationally excellent research or professional practice. Contact time can be in workshops, practical sessions, seminars or lectures and may vary from module to module and from academic year to year. Tutorial sessions and project supervision can take the form of one-to-one engagement or small group sessions. Some courses offer the opportunity to take part in external visits and fieldwork.

It is still the case that students read for a degree and this means that in addition to scheduled contact hours, students are required to engage in independent study. This allows you to read around a subject and to prepare for lectures and seminars through wider reading, or to complete follow up tasks such as assignments or revision. As a general guide, the amount of independent study required by students at the University of Lincoln is that for every hour in class you are expected to spend at least two to three hours in independent study.

Introduction to Advertising (Option)
Find out more

Introduction to Advertising (Option)

The more we understand about how people communicate, the better position we shall be in to manage our organisation’s messages. When quality and price are evenly matched within a sector, the advertising campaign might be the very thing that differentiates a product or brand from the competitor’s. This module encourages students to understand a range of core communication models and theories, in order for them to be able to analyse the likely impact of media messages on target audiences.

Introduction to Business Finance (Core)
Find out more

Introduction to Business Finance (Core)

This module is designed to provide an introduction to basic business finance for non-specialist students. The module explores the essential elements of business finance, which are required for a career in business, in any discipline.

Investigating the Experience Economy (Core)
Find out more

Investigating the Experience Economy (Core)

This module aims to introduce students to the tools of analysis required to research the supply of and demand for events within given geographical contexts. It provides students with the opportunity to explore ways to collect, manage, analyse and interpret data, in order to follow the research process from start to finish. Students can develop and employ information technology skills to map, graph and interrogate secondary data from published sources and primary data.

Organisational Behaviour (Option)
Find out more

Organisational Behaviour (Option)

This module is intended for students who are interested in understanding the way people work, as individuals and as group members in firms. The module explores essential topics in a clear, concise and informative manner, aiming to introduce students to the interpersonal perceptual processes in a work environment; the key behavioural factors determining effective and ineffective groups; the usefulness of theories on leadership/management styles; and the difficulties in implementing change in organisations.

Principles of Marketing (Core)
Find out more

Principles of Marketing (Core)

This module is designed to provide an introduction to the theory and practice of marketing. Students will have the chance to examine the key concepts and issues of marketing.

Principles of Tourism Management (Core)
Find out more

Principles of Tourism Management (Core)

This module is designed to serve as an introduction to Tourism. Students have the opportunity to be introduced to the nature of contemporary tourism, how it is conceived and how it has developed into a global industry. The focus is on the demand for tourism and the supply of the tourism product, examining the inter-relationships between the public, private and voluntary sectors in domestic and international tourism.

The module also aims to introduce the multi-faceted nature of tourism, both as an industry and as a maturing subject area. Emphasis will be placed upon the importance of using current contemporary sources in order to be able to comprehend the industry and the subject and to keep abreast of developments. The module aims to examine the key role of tourism as an agent of development and regeneration in locations from around the world. Students have the chance to develop an understanding of the structure and organisation of tourism related industries in the UK and elsewhere.

Space, Mobilities and the Experience Economy (Core)
Find out more

Space, Mobilities and the Experience Economy (Core)

With mobility, globalisation and technological advances shaping the landscape of the events and tourism industry, this module focuses on the relationship between places of residence and places of consumption (real and virtual) as well as the means of transportation between them.

In this module, we will discuss a range of theories, such as the experience economy and the network society, and use case studies to illustrate how these theoretical concepts work in practice. We will explore the role of place in the experience economy; the process of transformation of places into destinations and venues; the movement of people and the reasons behind these movements; the interlinking between tourism and events; and the activities undertaken at destinations and venues. The key trends in the global geography of tourism and events, both contemporary and forecast for the future, will be identified.

Budgeting for Business (Option)
Find out more

Budgeting for Business (Option)

The module is designed to equip students with the understanding and skills to help them deal with the financial issues they will face in whatever business discipline they eventually practise. Issues include the use of budgeting as a motivational tool and the potential benefits of participation in the planning process.

Using variance analysis, we will consider how deviations from plan may be identified and explained, and how this may in turn be used to enhance future planning and performance.

Buyer Behaviour (Option)
Find out more

Buyer Behaviour (Option)

This module is designed to equip students with the knowledge and skills to understand what buyer behaviour is, why it is important for marketers and organisations; and how to initiate customer research activities to explore the increasing complexity of customer behaviour. The focus will be primary on consumer behaviour, but in addition important attention will be paid to business and organisational buyer behaviour.

Client Based Project (Core)
Find out more

Client Based Project (Core)

The basis of this module is that students work in groups to undertake a ‘live’ project, with a particular critical focus, for a tourism/events/sports local employer as client. Students are encouraged to think of themselves as graduate trainees, who under the direction of their tutor as a consultancy project director, undertake research, evaluate and synthesise the information acquired, and present it to their client with recommendations. This process will enable students to gain insights into the internal and external environments in which organisations operate, and put into practice some of the frameworks acquired in the degree programme to date as a response to a client brief.

Corporate Reputation and Public Relations (Option)
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Corporate Reputation and Public Relations (Option)

This module aims to provide a critical understanding of corporate reputation and public relations (PR) with an emphasis on measuring and managing reputation in today’s increasingly connected word. We aim to provide students with the most up-to-date theories of corporate reputation following a hands-on approach where students are expected to apply their understanding of corporate reputation and PR to real-world case studies.

Cross Cultural Management (Option)
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Cross Cultural Management (Option)

This module is designed for students who are thinking of a career in the international arena. It will be of use to anyone interested in working in multinationals or those interested in understanding how business is conducted across different cultures

Cultural and Heritage Attractions Management (Core)
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Cultural and Heritage Attractions Management (Core)

This module aims to begin with a critical appraisal of contemporary theories and processes of cultural change and their effects on attitudes to leisure and tourism. It then provides students with the opportunity to examine the ways in which culture and heritage have been interpreted in the context of tourism, paying particular attention to the concepts of commodification, authenticity and interpretation.

Students have the chance to apply these to a variety of types of cultural and heritage attraction with the aim of gaining insight into how the visitor experience is managed. The module has a strongly international and multicultural perspective, drawing on a range of case studies from different cultural and country settings.

Event Management (Option)
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Event Management (Option)

This module provides an insight into the strategic management of events of all sizes and types. The module provides a framework of the event planning process, using short and long-term strategies and an overview of operational strategies. Students are expected to organise an event of their own in this module and all that it entails. The event is assessed from conception through to operation and evaluation.

Human Resource Management For Tourism and Events (Option)
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Human Resource Management For Tourism and Events (Option)

This module will examine the human side of management, and how this impacts on tourism and events related organisations: their staff, customers and other stakeholders. People are the primary focus for this module.

Law for Tourism, Events and Sports Managers (Option)
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Law for Tourism, Events and Sports Managers (Option)

This module introduces students to the structure and legal frameworks within which the providers of tourism, events and sports services are permitted to operate. Management from the tourism, events and sports sector involve live interaction with a range of ‘stakeholders’: consumers, suppliers, performers, employees and regulatory agencies. It is therefore important therefore that managers and organisers have awareness and understanding of both substantive and procedural law in order that they are able to make an informed choice and can be held accountable for their 'real' world decisions.

Managing the Environment for Tourism and Events (Core)
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Managing the Environment for Tourism and Events (Core)

This module explores some of the environmental problems associated with tourism and events, and the methods and strategies for environmental protection and management that are relevant to the industries. The focus will be on the management of businesses and operations.

This module aims to provide students with an overview of some of the practical methods available to the tourism and events industries to reduce the negative impacts on the environment, increase the chances of sustainability being achieved and raise awareness of the environmental issues specifically associated with the industries.

Media Planning for Advertising (Option)
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Media Planning for Advertising (Option)

This module aims to provide an insight into strategic media planning, emphasising critical thinking and applied analytical skills regarding strategic communication. The module will cover media research, evaluation, selection and planning as well as decision-making in the context of media planning. The module aims to develop the skills required for students interested in pursuing a career that requires media interaction.

Professional Practice (Option)
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Professional Practice (Option)

This module is aimed at those students who have decided to take a year out of formal studies to gain accredited work experience and are registered on a degree programme with an accredited professional practice element. The Professional Practice Year aims to give students a continuous experience of full-time work within an organisation.

It should be a three way co-operative activity between employer, student and University from which all parties benefit. Students can choose to pursue a variety of options including a placement year, a consultancy project or a work-based dissertation. Potential costs relating to this module are outlined in the Features tab.

Research Methods for Tourism, Events and Sport (Option)
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Research Methods for Tourism, Events and Sport (Option)

This module provides students with an opportunity to develop a range of research skills, both quantitative and qualitative. It enables students to understand the nature of evidence in research as well as undertake their own independent research. In doing so, it aims to prepare students for their final year dissertation (or consultancy project) by giving them the chance to develop skills, ideas and confidence to undertake a major piece of primary research. The module also encourages students to evaluate research using the key concepts of reliability and validity.

Study Period Abroad (Option)
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Study Period Abroad (Option)

The exchange programme is an optional element for the award of the BA (Hons) International Business Management. The study placement takes place in Semester B of Level Two. During the semester abroad, students share classes with local students. The study placement can allow students to benefit from the opportunity to examine the nature of business in their respective countries and to 'socialise' in another culture.

Students who choose the option to study abroad are responsible for their accommodation, travel and general living expenses.

Tour Operations Management (Core)
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Tour Operations Management (Core)

This module aims to introduce the structure and operating environment of the commercial tourism sector. This includes business, incentive and leisure travel, distribution, destination management, and connections with the transport and hospitality sectors. The main emphasis is on the application of business techniques/constraints in the management of tour operations.

As such, students have the opportunity to develop an understanding of commercial operations enabling them to examine relationships between different component sectors of the industry, transport, accommodation and services, in both generating and receiving areas.

Emphasis is also placed on providing the chance to develop an understanding of distribution systems in commercial travel and tourism operations so as to illustrate links between key providers, intermediaries and consumers. Students are also expected to draw on the regulatory frameworks in which the international travel and tourism business operates and to develop an understanding of provider and consumer environmental awareness.

Understanding the Visitor Experience (Option)
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Understanding the Visitor Experience (Option)

This module explores the nature of the consumer experience of presence at an event, or of participation in a holiday, which is in essence identical: it is an experiential pleasure. The module offers an introduction to the current understandings of how people ingest, and make sense of, these pleasures.

The consumption experience of an event or a holiday is a privileged experience, in comparison with other objects of consumption. The event or holiday is anticipated, for weeks and perhaps years; the consumption experience is photographed and recorded; and remembered post-hoc.

For this reason, it is important that students, prior to their final year, are offered an understanding of these special acts of consumption.

Consultancy Project (Business) (Option)
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Consultancy Project (Business) (Option)

The Consultancy Project module provides the opportunity for students to work as Marketing/PR/Advertising consultants on a ‘live’ company project. The overriding goal is for students to experience real company problems first hand and to work in small groups to attempt to find information and ideas that offer meaningful solutions to the client company.

Students will have the chance to apply knowledge gained from the degree programme in a real world environment.

Consumer Culture and Tourism (Option)
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Consumer Culture and Tourism (Option)

This module provides students with the opportunity to examine the role of cultural change in shaping patterns of contemporary tourism. Students can undertake an analysis of contemporary culture, through which the emergence of present-day patterns of tourism can be understood and explained.

Crisis Management (Option)
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Crisis Management (Option)

This module addresses the implications of interruption to business and the issues and problems that may arise in connection with measures designed to counteract the effect of such interruption. Students are introduced to the underlying rationale for crisis management and business continuity initiatives both from a theoretical and professional perspective. The module examines the positioning of crisis management within an organisation’s overall strategic plan by reference to examples of good practice from organisations at home and abroad.

Students can examine the role and function of effective crisis communication during times of crisis. Approaches to crisis management are evaluated and applied to a range of organisational case studies. The module also explores the relationship between crisis management and risk management which is seen as an inherent part of all businesses and which is further compounded by the uncertainties with the nature of product and consumer.

Destination Management (Core)
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Destination Management (Core)

The focus of this module is on concepts, approaches and structures relating to tourism destination management. It begins by examining those concepts required to appreciate the nature of contemporary tourism development, both public and private. Strong and explicit links are made between these ‘big’ concepts and the practice of policy-making and planning generally in the first instance and then specifically in tourism destinations, especially at the resort and regional levels. The module adopts an international perspective, using examples of tourism destinations from a range of countries in the developed and developing worlds.

Digital Economy and Digital Cultures (Option)
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Digital Economy and Digital Cultures (Option)

This module examines the dynamic relationship between technological change and the production and consumption of travel and event experiences. Specifically it focuses on trends and debates about digital technologies and what Ritzer (2010) labels ‘prosumption’; drawing on a practitioner and academic discourse. The starting point is a discussion of conceptual and theoretical debates associated with key authors, followed by a critical examination of the application of digital technologies in the fields of tourism and events.

Dissertation in Tourism and Sport Business Management (Option)
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Dissertation in Tourism and Sport Business Management (Option)

This double module occupies a central role in the final year of the tourism and sports business management degrees. It provides the principal vehicle by which students can clearly illustrate their ability to synthesise the differing disciplinary approaches and theoretical perspectives they have studied over three years. It aims to provide students with the opportunity to demonstrate their competency as independent, reflective researchers.

Enterprise and Strategic Analysis in Tourism, Events and Sports (Core)
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Enterprise and Strategic Analysis in Tourism, Events and Sports (Core)

The module provides students with an understanding of the theory and practice of strategy and enterprise in a range of settings and contexts aligned with events, tourism and sport management. The module will encourage students to think conceptually and critically about the process of strategy formulation and implementation and to consider how the decision making process influences the direction of both start-up and established organisations.

Focused on the discrete market sectors of events, tourism and sport, strategic analysis and enterprise go hand in hand in seeking to attain competitive advantage. Providing a range of frameworks, tools and techniques to critically evaluate success and influence decision making within the distinctive contexts of events, tourism and sport management.

Social and Political Perspectives on Tourism (Core)
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Social and Political Perspectives on Tourism (Core)

This module is designed to examine how political and social factors shape tourist attitudes and behaviour. The module provides students with the chance to examine the process by which, from a young age, we become tourists. Students will be encouraged to draw on family stories to construct an understanding of how tourism socialisation occurs.

The module also aims to examine how access to tourism is shaped by globalisation, the ‘knowledge economy’ and global uncertainty, as well as the myriad social and political relationships that are a part of every person’s lived experience. It is expected that by the end of the module students will have had the opportunity to develop a deeper critical appreciation of how issues such as inequalities in race, class, gender and access to technology, shape holiday-taking patterns.

†The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by staff availability.

The different assessment methods used are designed to ensure that a student has a variety of opportunities to demonstrate their abilities. Assignments can allow students to manage their own time, develop their research and analytical skills, and provide an opportunity to explore subjects in greater depth. They take a range of forms including essays, reports, and oral presentations prepared individually and in groups.

Some modules are assessed by way of requiring students to engage in simulated negotiation and mediation exercises. Other modules may require students to engage in an on-line conference along with students who are also studying international tourism at other universities. Students who take our law elective are expected to represent and argue a case in favour of their clients.

Students electing to take the optional Event Management module in the second year are expected to be involved in putting on an assessed event.

Assessment Feedback

The University of Lincoln's policy on assessment feedback aims to ensure that academics will return in-course assessments to students promptly – usually within 15 working days after the submission date (unless stated differently above)..

Methods of Assessment

The way students are assessed on this course may vary for each module. Examples of assessment methods that are used include coursework, such as written assignments, reports or dissertations; practical exams, such as presentations, performances or observations; and written exams, such as formal examinations or in-class tests. The weighting given to each assessment method may vary across each academic year. The University of Lincoln aims to ensure that staff return in-course assessments to students promptly.

Study Abroad

Students have the chance to spend around four months learning at an overseas university as part of our exchange programme. The study placement takes place in the second term of the second year. Opportunities for study abroad are currently available in Mexico, China, Malaysia, USA, France, Spain, Germany, Switzerland, Malta, Sweden and Finland. The Study Abroad scheme requires students to pay for all travel, accommodation and living expenses while abroad.

Optional Study Trips

Students may also be able to take part in optional study visits throughout the course to events such as exhibitions. Students can expect to pay between £20 and £40 for each visit. Students who choose to take the optional third-year module Crisis and Disaster Management can opt to travel to Sri Lanka as part of a study visit. The cost of this trip is approximately £900 and students can pay in instalments. Students will need to cover costs for food on this trip. Attendance is not assessed.

Student as Producer

Student as Producer is a model of teaching and learning that encourages academics and undergraduate students to collaborate on research activities. It is a programme committed to learning through doing.

The Student as Producer initiative was commended by the QAA in our 2012 review and is one of the teaching and learning features that makes the Lincoln experience unique.

Work Placement Year

Students have the opportunity to take a year-long work placement after the second year. A work placement can allow students to gain valuable experience and apply their learning in practice. Some of our previous students have been offered a job with their placement employer before they graduate. Please note that students who choose to undertake a work placement do not pay tuition fees for that year, but are required to cover their travel, accommodation and general living costs.

There are also opportunities for relevant work experience and career development as part of the degree course itself, as well as through various other Lincoln Business School and University schemes. For more information about this please visit:

http://www.lincoln.ac.uk/home/lbs/workplacements/

Placement Year

When students are on an optional placement in the UK or overseas or studying abroad, they will be required to cover their own transport and accommodation and meals costs. Placements can range from a few weeks to a full year if students choose to undertake an optional sandwich year in industry.

Students are encouraged to obtain placements in industry independently. Tutors may provide support and advice to students who require it during this process.

2018/19 UK/EUInternational
Full-time £9,250 per level £13,800 per level
Part-time £77.00 per credit point†  N/A
Placement (optional) Exempt Exempt

 

2019/20UK/EUInternational
Full-time £9,250 per level £14,100 per level
Part-time £77.00 per credit point†  N/A
Placement (optional) Exempt Exempt


†Please note that not all courses are available as a part-time option.

The University undergraduate tuition fee may increase year on year in line with government policy. This will enable us to continue to provide the best possible educational facilities and student experience.

Fees for enrolment on additional modules

Tuition fees for additional activity are payable by the student/sponsor and charged at the equivalent £ per credit point rate for each module. Additional activity includes:

- Enrolment on modules that are in addition to the validated programme curriculum

- Enrolment on modules that are over and above the full credit diet for the relevant academic year

- Retakes of modules as permitted by the Board of Examiners

- In exceptional circumstances, students who are required to re-take modules can do so on an 'assessment only' basis. This means that students do not attend timetabled teaching events but are required to take the assessments/examinations associated with the module(s). The 'assessment only' fee is half of the £ per credit point fee for each module.

Exceptionally, tuition fees may not be payable where a student has been granted a retake with approved extenuating circumstances.

For more information and for details about funding your study, please see our UK/EU Fees & Funding pages or our International funding and scholarship pages. [www.lincoln.ac.uk/home/studyatlincoln/undergraduatecourses/feesandfunding/] [www.lincoln.ac.uk/home/international/feesandfunding/]

Additional Costs

For each course students may find that there are additional costs. These may be with regard to the specific clothing, materials or equipment required, depending on their subject area. Some courses provide opportunities for students to undertake field work or field trips. Where these are compulsory, the cost for the travel, accommodation and meals may be covered by the University and so is included in the fee. Where these are optional students will normally (unless stated otherwise) be required to pay their own transportation, accommodation and meal costs.

With regards to text books, the University provides students who enrol with a comprehensive reading list and our extensive library holds either material or virtual versions of the core texts that students are required to read. However, students may prefer to purchase some of these for themselves and will therefore be responsible for this cost. Where there may be exceptions to this general rule, information will be displayed in a section titled Other Costs below.

GCE Advanced Levels: BCC

International Baccalaureate: 28 points overall

BTEC Extended Diploma: Distinction, Merit, Merit

Applicants will also need at least three GCSEs at grade 4 (C) or above, which must include English and Maths. Equivalent Level 2 qualifications may also be considered.

EU and International students whose first language is not English will require English Language IELTS 6.0 with no less than 5.5 in each element, or equivalent http://www.lincoln.ac.uk/englishrequirements

The University accepts a wide range of qualifications as the basis for entry and will consider applicants who have a mix of qualifications.

We also consider applicants with extensive and relevant work experience and will give special individual consideration to those who do not meet the standard entry qualifications.


Degree preparation courses for international students:

For international students who do not meet criteria for direct entry to this degree we offer the International Year One in Business and Management. Depending on your English language level you will study three or four terms then progress directly to the second year of this degree, providing you meet the required progression requirements. For details of programmes offered by the University’s International Study Centre, please see visit www.lincoln.ac.uk/isc


If you would like further information about entry requirements, or would like to discuss whether the qualifications you are currently studying are acceptable, please contact the Admissions team on 01522 886097, or email admissions@lincoln.ac.uk

Learn from Experts

Throughout this degree, students may receive tuition from professors, senior lecturers, lecturers, researchers, practitioners, visiting experts or technicians, and they may also be supported in their learning by other students.

Leon Davis

Programme Leader

Leon is a Senior Lecturer and the Programme Leader for the BA (Hons) International Tourism Management degree at Lincoln. He joined the University of Lincoln in 2018, having previously lectured at Leeds Beckett University, the University of Northampton and Bishop Grosseteste University on the undergraduate and postgraduate Sports Business Management and Events Management programmes. Prior to this, Leon taught Sport in FE colleges and spent two years working in the health and fitness industry. Leon's research is focused around sporting governance, fandom and consumption, particularly in the sports of football and darts, and is currently writing his PhD on the Globalisation of PDC Darts Events in the 21st century.


Your Future Career

Lincoln graduates have been employed in culture and heritage management, local tourism development and by airlines, independent tour operators and in space tourism. Some students have gone on to study further at postgraduate level.

Careers Service

The University Careers and Employability Team offer qualified advisors who can work with students to provide tailored, individual support and careers advice during their time at the University. As a member of our alumni we also offer one-to-one support in the first year after completing a course, including access to events, vacancy information and website resources; with access to online vacancies and virtual resources for the following two years.

This service can include one-to-one coaching, CV advice and interview preparation to help you maximise our graduates future opportunities.

The service works closely with local, national and international employers, acting as a gateway to the business world.

Visit our Careers Service pages for further information http://www.lincoln.ac.uk/home/campuslife/studentsupport/careersservice/.

Lincoln graduates have been employed in culture and heritage management, local tourism development and by airlines, independent tour operators and in space tourism. Some students have gone on to study further at postgraduate level.

Careers Service

The University Careers and Employability Team offer qualified advisors who can work with students to provide tailored, individual support and careers advice during their time at the University. As a member of our alumni we also offer one-to-one support in the first year after completing a course, including access to events, vacancy information and website resources; with access to online vacancies and virtual resources for the following two years.

This service can include one-to-one coaching, CV advice and interview preparation to help you maximise our graduates future opportunities.

The service works closely with local, national and international employers, acting as a gateway to the business world.

Visit our Careers Service pages for further information http://www.lincoln.ac.uk/home/campuslife/studentsupport/careersservice/.


Facilities

This course is taught in the award-winning David Chiddick Building, which is situated in the centre of the city of Lincoln on the Brayford campus. It provides dedicated teaching and learning spaces and comprises lecture theatres, workshop rooms, IT laboratories and a café. Software including SAGE is available for you to use, as well as SPSS, Datastream (the source of financial and economic data), and FT.com.

At Lincoln, we constantly invest in our campus as we aim to provide the best learning environment for our students. Whatever the area of study, the University strives to ensure you have access to the specialist equipment and resources you need to develop the skills you may need in their future career.

Students also make the most of the University's award-winning Great Central Warehouse Library, which is home to more than 260,000 books, ebooks, and approximately 200,000 print and electronic journals, alongside databases and specialist collections. The Library also has a range of different spaces for shared and individual learning.


The University intends to provide its courses as outlined in these pages, although the University may make changes in accordance with the Student Admissions Terms and Conditions.