Please read this before using the logo, downloads can be found at the foot of this page

The University of Lincoln logo is copyrighted to the University and can only be used with our permission. Minerva’s head and the 'University of Lincoln' text should never be separated or modified in any way.

It is important that you use the University logo correctly and consistently across all materials, in accordance with these guidelines. When working with the logo you should only use original digital graphic files, which can be downloaded below. Never redraw the logo, change it in any way or attempt to create it yourself.

No other logos from within the University are to be used. The University has one logo and one identity and it is important we do not confuse the message by attaching others to it. 

Logotype

Logoytpe colours are black, white or blue Minerva head with black text - Pantone 282, CMYK C100, M68, Y0, K54.

For more information details about colour usage, please refer to our color guide.

Please use the download feature at the foot of this page - do not copy any graphics from this page.

Another version (not shown here) allows for the head and lettering to be foil blocked in silver. This version is for use in prestige publications such as the graduation brochure and University prospectus.

Logo size and positioning

The logo should only appear once on a single sheet or web page. In print, it should not be used any smaller than 25mm in width for the portrait version and 50mm for the landscape logotype.

On publications such as information sheets, leaflets, posters and newsletters, the logo should be used on the top right-hand corner of the page. If this is not possible, the bottom right-hand corner may be used instead.

The logo appears on the top left hand side of our website, in keeping with web conventions.

The ‘exclusion zone’ is the clear area that surrounds the University’s logo. To ensure that the logo remains clear and has impact, nothing should ever appear inside the exclusion zone.

The exclusion zone for the portrait (square) logotype should be 20% of the width of the logo.

The exclusion zone for the landscape logo should be 10% of the width of the logo.

In the example below, the 150 pixel wide logo has a 20% - 30 pixel (15 pixel - per side), exclusion zone around it.

The print example below shows how the width of the horizontal logo (20cm), is used to calculate the 10% exclusion zone required for this logotype. This results in an additional 2cm (1cm per side), exclusion zone.

If the logo is positioned over a background image, this can be considered clear space as long as it does not impair the visibility or legibility of the logo.

Please note: All of the logos available in the download section at the foot of this page have already had the exclusion zone added.

Letterheads

On letterheads and compliment slips etc, the University’s logo should appear on the top right-hand corner of the page. The departmental address should appear along the bottom of the page.

Advertisements

The style for staff recruitment and programme advertisements will be applied automatically by the HR and Marketing Departments. The logo should be used no smaller than 25mm in width for the portrait version and 50mm for the landscape logotype.

Faculties and Departments

Individual faculties, departments and schools must not create their own logo as this will dilute the University’s brand. 

Logo Download

* To view downloads, please confirm that you have read and accept the terms of use as laid out on this page.